Ecommerce Specialist

Clarks; Street; Hybrid; GBP 40,000 - 55,000; Full time

Benefits offered by this job

Flexible working options

Career development opportunities

Supportive and collaborative culture

Job summary

Clarks is seeking an ecommerce trading professional to own site optimisation and the UK/ROI digital trading plan. You will work with ecommerce, brand and tech teams to ensure a consistent brand approach and drive online performance, conversion and revenue growth.

Responsibilities include managing site housekeeping, analyzing consumer journeys, leveraging Monetate for personalised experiences, and coordinating with front-end developers on banner updates and navigation.

Qualifications

• Experience in online retail trading or ecommerce merchandising.
• Strong data analytics skills to drive commercial decisions.
• Ability to analyse consumer journey and identify optimisation opportunities.

Responsibilities

• Manage and optimise UK/ROI ecommerce sites and digital trading plan.
• Collaborate with ecommerce, brand and tech teams to align trading activity.
• Provide weekly site performance analysis and action recommendations to increase conversion.

Skills

ecommerce analytics

data analysis

cross-functional collaboration

communication skills

Tools

Hybris

Monetate

Job description

Responsible for managing site optimisation and the UK/ROI digital trading plan to deliver commercial growth within the eCommerce channels of Clarks UK & ROI

What You'll Be Doing:

• Responsible for delivering and managing the digital trading plan for the UK and ROI ecommerce sites. Working alongside the wider ecommerce and global brand teams to align all trading activity and ensure a consistent approach for the brand that is appropriate to drive online commercial performance.
• Responsible for optimising and maintaining the ecommerce sites, completing regular housekeeping checks, analysing the consumer journey, identifying cross sell and MVT opportunities to implement changes to enhance experience and maximise sales conversion.
• Provide weekly data analysis of site performance, sharing cross functionally within the business to recommend & manage actions that will optimise the digital experience across the UK & ROI websites, driving an increase in conversion, net turnover and consumer satisfaction (eSAT score).
• Update websites based on agreed plans with Ecommerce Trading and Performance Manager and Head of Ecommerce. Working with front end developers to implement banner updates and managing all onsite navigation and site rankings through Hybris systems.
• Ensure that onsite and marketing plans are aligned so that all landing pages are fully optimised to drive the best consumer experience.
• Work collaboratively with the digital Merchandiser to agree seasonal approaches and product focuses.
• Ownership of online product categorisation to ensure a smooth and logical customer journey and increase sales.
• Execute planned and ad hoc work as requested by the wider business as and when required e.g. Website Testing for monthly site Dev releases/customer care issues/operational updates.
• Manage and enable product recommendations through Monetate, utilising the data insights to provide consumer feedback into the wider regional teams as well as optimise to maximise commercial performance.
• Provide feed in for editorial page briefs for both brand directed and additional in team content. Working with the Front-End Developers to build out the pages and ensuring that the onsite consumer journey is optimised.

What You'll Bring:

• Motivated by driving positive commercial outcomes you will have proven experience as an eCommerce Visual Merchandiser or a similar online retail trading role.
• Commercially minded with strong data analytical skills you will be able to demonstrate your ability to analyse / critique and propose solutions to drive good commercial decisions.
• In depth knowledge of Website Optimisation techniques/tools and Ecommerce best practice, you will be able demonstrate good judgement and have examples of when you’ve spotted and executed opportunities in order to drive profitable growth.
• Experience of working with Hybris systems and knowledge of personalisation tools such as Monetate.
• Excellent communication skills, confident to work cross functionally and influence where required.
• Ability to work under pressure and in a fast-paced environment.
• Self-sufficient and also very adaptable at working remotely.
• Excellent attention to detail, capable of ensuring accuracy and high standards at all times.
• Enthusiastic, positive, with a determination to achieve results.

What We Offer

• Flexible working options
• Career development and progression opportunities
• Supportive and collaborative culture

At Clarks, you’ll be part of a brand with heritage, craftsmanship, and style at its core. We offer great training, career progression, and the chance to make your mark in a global business.

About Clarks

Clarks, based in Somerset, England, has been at the forefront of innovative shoemaking since its foundation in 1825 when brothers James and Cyrus Clark made a slipper from sheepskin off-cuts. At the time, it was ground-breaking: a combination of invention and craftsmanship that has remained at the heart of what the brand does now. In the Clarks archive, more than 22,000 pairs of shoes have sparked revolutions and defined generations. From the original Clarks Desert Boot, first designed by Nathan Clark and launched in 1950, to the iconic Wallabee, each design has an instantly recognisable signature that makes it unmistakably Clarks.

Disclaimer

This document describes the general nature and level of work only. It is not designed to cover an exhaustive list of all skills, activities, duties or responsibilities that are required of the employee for this job. Other activities, duties, and responsibilities may be added at any time. This description may be changed at the company’s discretion at any time, with or without notice.