Ecommerce Specialist

Propel London; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

A forward-thinking company in London seeks an Ecommerce Specialist to enhance online user experiences and drive business growth. This role involves using analytics tools to affect positive change on the ecommerce platform, with a focus on SEO and customer navigation. With ambitions for expansion, you will play a vital role in the digital strategy aimed at improving the overall customer journey.

Qualifications

• 3+ years experience in technical web analytics.
• Track record in designing A/B and MVT tests.
• Strong understanding of consumer behaviors.

Responsibilities

• Oversee day-to-day ecommerce business operations.
• Drive data-led improvements focusing on SEO and CRO.
• Enhance website user experience for a seamless journey.

Skills

Technical web analytics

Data analysis

User experience

Strategic thinking

Tools

Google Analytics

Hotjar

Shopify

Google Tag Manager

Job description

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Job Description

As the Ecommerce Specialist, you will be responsible for overseeing the day-to-day ecommerce business by improving user experience and enhancing the online platform in line with the brand's identity.

The client has significant growth ambitions, and as the Ecommerce Specialist, you will play a key role in supporting our expansion. Your responsibilities include driving data-driven improvements to the website, focusing on SEO, CRO, bounce rate, and site navigation to create a seamless customer journey.

Your skills and experience needed:

• 3+ years of hands-on experience in technical web analytics, with a proven track record in designing A/B and MVT tests from hypothesis to implementation, testing, results, and development.
• Solid understanding of analytics tools such as Google Analytics and Hotjar.
• Excellent knowledge of ecommerce platforms, ideally Shopify.
• Working knowledge of tagging and tracking tools such as Google Tag Manager.
• Strong understanding of consumer behavior and how to influence it.
• Ability to think strategically while being hands-on and detail-oriented.

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Created on 22/06/2025 by TN United Kingdom