Ecommerce Marketing Manager

Drooth; Poole; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading fashion and footwear distributor is seeking an Ecommerce Marketing Manager to join their growing team in Poole. This role focuses on building brand authority through strategic content and digital marketing efforts. The ideal candidate will have proven ecommerce marketing experience and be passionate about driving growth and engagement.

Benefits

Performance Bonus

Company Pension

Brand Discount & Allowance

On-site Parking

20 Days Holiday + Bank Holidays

Qualifications

• At least 3 years proven experience in marketing and ecommerce.
• Proven experience in content creation and social media management.
• Outstanding written communication skills with SEO knowledge.

Responsibilities

• Ownership and execution of digital and social content strategy.
• Content creation and copywriting across all ecommerce channels.
• Manage email marketing strategy and develop engaging campaigns.

Skills

Strategic planner

Creative

Copywriting

Tools

Klaviyo

Job description

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Drooth is a fashion and footwear distributor for multiple brands across the UK, Europe and United States. We’re currently seeking a dynamic, ambitious, hardworking individual to join our friendly growing ecommerce team in Poole.

The Ecommerce Marketing Manager will build our brand authority with powerful content and curated communications channels through fresh content, campaigns, social media, to deliver impact and cut through to our key audience and grow our fast-paced brands.

If you’re an ecommerce marketer looking to help grow unique and personality-driven brands and lead their marketing and content direction, then this is the role for you.

Key Responsibilities

The Ecommerce Marketing Manager is a pivotal role in delivering a cut-through brand image and distinct identity. You will be responsible for creating and executing our digital and social content.

• Generation and ownership of a creative marketing plan and strategy to ensure we are working in an effective and efficient way to deliver cohesive and engaging content to our audience
• Content creation and copywriting across all ecommerce channels that fits our brands and engages our audience
• Be the brand guardian, ensuring all fits guidelines and tone of voice for all branding and merchandising
• Own the email marketing strategy from start to finish, creating creative campaigns that excite and delight customers
• Supporting creatively on the creation of website pages and keeping the website content up-to-date
• Create regular social media content across Instagram, Facebook and TikTok and manage all channels to create an engaged community of followers who are excited to engage with the brands
• Assist with SEO business success story, monitor SEO and make amends on the website to improve organic traffic and be proactive in seeking improvements
• Manage image library
• Proofreading as required for website pages, and digital and print marketing materials

Skills, Knowledge & Experience

About you:

• Self starter who can shape and evolve this role in this scaling business
• At least 3 years proven experience in marketing and ecommerce
• Proven experience in content creation and social media management
• Eye for design and creating on-brand content
• Experience with copywriting with impeccable spelling and grammar
• Outstanding written communication skills, with SEO knowledge and digital content best practices
• Experience with email marketing platforms such as Klaviyo
• Flexible and able to help throughout the business when required
• Experience working with an inhouse team or agency background
• Numerically proficient, comfortable working with data and analytics

Skills:

• Strategic planner
• Creative - not afraid to go bold and bring creative ideas to the table
• Copywriting - digitally, social media, blog and PR
• Ability to take initiative and ownership

Details:

Job Type: Full-time, Permanent, Office Based

Location: Poole

Additional Pay: Performance Bonus

Schedule: Monday to Friday

• Company Pension
• Brand Discount & Allowance
• On-site Parking
• 20 Days Holiday + Bank Holidays

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Retail

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