Ecommerce Manager

JR United Kingdom; West Midlands Combined Authority; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading provider of vehicle solutions is seeking an E-Commerce Manager to develop and execute online sales strategies. This role involves optimizing user experience, managing product visibility, and utilizing digital analytics to enhance conversion rates across platforms. Candidates should have proven experience in e-commerce management and strong skills in SEO, PPC, and project management.

Benefits

28 days holiday

Free onsite parking

Qualifications

• Proven experience managing e-commerce platforms.
• Strong understanding of SEO and digital marketing.
• Excellent project management and communication skills.

Responsibilities

• Develop and implement e-commerce strategy.
• Manage product content and SEO across digital platforms.
• Analyse web traffic and improve conversion rates.

Skills

SEO

PPC

Digital Analytics

Project Management

Stakeholder Engagement

Tools

Google Analytics

WordPress/WooCommerce

Shopify

Magento

Meta Business Suite

Job description

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Working Hours: Monday – Thursday 08:30-16:30 and 15:30 finish on Friday

• 28 days holiday
• Free onsite parking

Elevation Recruitment Group - Marketing Division are excited to be working with a leading provider of vehicle solutions. Our client have a strong commitment to innovation and customer satisfaction and aim to deliver high quality products made bespoke to each of their clients.

General overview:

The E-Commerce Manager will be responsible for developing and executing the online sales and marketing strategy across digital platforms, with a particular focus on increasing product visibility, generating leads, and improving user experience and conversion rates.

Reporting to the Senior Marketing Manager, you’ll play a critical role in driving digital transformation, managing e-commerce performance, and supporting the wider sales and marketing teams.

Responsibilities:

• Develop and implement the e-commerce strategy.
• Optimise the online sales funnel, from product listing to checkout, improving UX and UI with internal and external resources.
• Manage product content, imagery, and SEO (in conjunction with a Marketing Executive) across all digital platforms.
• Analyse web traffic and user behaviour using tools such as Google Analytics and Hotjar to improve conversion.
• Oversee PPC, and collaborate on email marketing, and social media campaigns with other internal stakeholders or agencies.
• Maintain and update the website CMS, ensuring accurate, engaging, and timely content.
• Work closely with sales and production to align stock availability, pricing, and lead generation efforts.
• Monitor competitor activity and trends to inform pricing, positioning, and promotional strategy.
• Produce regular reports on sales performance, traffic, customer acquisition, and ROI on digital campaigns.
• Identify and implement e-commerce tools, plug-ins, or platform upgrades to enhance functionality.

Requirements

• Proven experience managing e-commerce platforms (e.g. WordPress/WooCommerce, Shopify, Magento, etc.).
• Strong understanding of SEO, PPC, CRO, and digital analytics.
• Confident in using Google Analytics, Tag Manager, Search Console, and Meta Business Suite.
• Experience in a product-based, B2B or B2C e-commerce environment.
• Excellent project management, communication, and stakeholder engagement skills.
• Ability to work independently in a fast-paced, manufacturing-led environment.