eCommerce Manager

Central Employment; Stockton-on-Tees; On-site; GBP 35,000 - 55,000; Full time

Job summary

A leading company in the retail industry is seeking an E-commerce Manager to enhance their online presence and drive sales. The role involves optimizing the e-commerce strategy, improving user experience, and implementing data-driven initiatives. Ideal candidates will have a strong background in managing e-commerce sites and a clear understanding of conversion rate optimization.

Qualifications

• Proven experience managing e-commerce websites in a high-growth retail environment.
• Strong understanding and experience in CRO tools and digital merchandising.
• Excellent communication skills and a data-driven mindset.

Responsibilities

• Manage daily operations and optimize the e-commerce website for conversions.
• Implement CRO initiatives and develop online merchandising strategies.
• Collaborate with marketing and product teams for campaigns and launches.

Skills

CRO principles

Analytics proficiency

Data-driven decision making

UX/UI principles

Project management

Tools

Google Analytics

Shopify

Magento

Google Optimize

Hotjar

Optimizely

Job description

The Role:

As the E-commerce Manager, you will be responsible for optimising our website to drive traffic, increasing conversion rates, and enhance user experience. You’ll lead the execution of digital merchandising strategies, identify opportunities to boost sales performance, and continually refine the customer journey through data-driven decision-making.

Key Responsibilities:

• Own and manage the day-to-day operations of the e-commerce website.
• Implement and oversee CRO initiatives, using A/B testing, analytics, and UX best practices to improve site performance.
• Develop and execute online merchandising strategies to maximise product visibility and sales.
• Collaborate with marketing and product teams to support campaigns and product launches.
• Monitor and report on key performance metrics (conversion rate, bounce rate, average order value, etc.).
• Work with developers and UX designers to implement design improvements and feature enhancements.
• Ensure the website is optimised for all devices, especially mobile.
• Conduct regular competitor analysis and stay up-to-date with e-commerce trends.

Requirements:

• Proven experience managing e-commerce websites, ideally within a high-growth or retail environment.
• Strong understanding of CRO principles and tools (e.g., Google Optimize, Hotjar, Optimizely).
• Experience in digital merchandising and product presentation techniques.
• Solid knowledge of UX/UI principles and responsive design.
• Proficiency in using analytics platforms (Google Analytics, GA4, etc.) to inform decision-making.
• Familiarity with e-commerce platforms (e.g., Shopify, Magento, BigCommerce, etc.).
• Excellent project management and stakeholder communication skills.
• Data-driven mindset with a passion for continuous improvement.

Desirable:

• Experience in SEO and performance marketing.
• Familiarity with HTML/CSS is a plus.