Ecommerce Lead

Rexel; Birmingham; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading company in the electrical distribution sector is seeking an Ecommerce Lead to drive online growth and enhance the digital experience. This role involves managing ecommerce operations, optimizing customer journeys, and collaborating with various teams to ensure sales growth through innovative strategies and data-driven insights. The ideal candidate will have proven experience in ecommerce platforms and a strong data analysis background.

Benefits

33 days annual leave + Birthday Day off

Annual performance bonus

Contributory pension scheme

Private Medical Insurance

Extensive Learning and Development opportunities

Staff discount on our webshop

Qualifications

• Proven experience managing B2B and/or D2C ecommerce trading platforms.
• Strong technical acumen with expertise in various CMS and marketing tools.
• Ability to analyse customer data to inform strategic decisions.

Responsibilities

• Lead day-to-day ecommerce operations focusing on revenue and conversion.
• Develop and execute digital promotional strategies.
• Collaborate with cross-functional teams and analyse data for insights.

Skills

Ecommerce trading platforms

CMS management

Data analysis

SEO

UX

Email marketing

Tools

GA4

Looker Studio

BI platforms

Job description

As our Ecommerce Lead, you will accelerate Rexel UK's online growth and elevate our digital experience. You will lead day-to-day ecommerce operations with a focus on driving revenue, improving conversion rates, and enhancing customer acquisition and retention. Partnering closely with digital trading, merchandising, marketing, and IT teams, you will optimise the customer journey and deliver measurable sales growth through data-driven insights and innovative strategies.

The Benefits of a Career with Rexel:

• 33 days annual leave (including bank holidays) + Birthday Day off after 1 year’s service
• Hybrid working
• Annual peformance bonus
• Contributory pension scheme and life assurance
• Extensive Learning and Development opportunities from day one
• Your Wellbeing: Private Medical Insurance, enhanced family leave benefits, Buy and Sell annual leave, 24/7 Free virtual GP service and Mental Health First Aiders available to support you
• Staff discount on our webshop!

This brand new role will focus on some of the following key areas:

·Lead day-to-day ecommerce operations with a focus on driving revenue and improving conversion, customer acquisition and retention.

·Develop and lead the digital promotional trading calendar across key seasons and launches.

·Work with our in-house digital merchandising and search experts to help optimise and implement strategies, also working closely with agencies to maximise ROI.

·Collaborate closely with Product, Merchandising, Digital Marketing, IT, and external tech partners

·Analyse website and customer data to inform decisions, spot trends, and seize new opportunities.

·Optimise the user experience through performance analysis, A/B testing, and CRO initiatives

·Collaborating with marketing teams to develop and execute online marketing campaigns, including SEO, social media, website content and email marketing.

·Stay ahead of ecommerce trends, new technologies, and consumer behaviour shifts.

Behaviours Set for Success:

• COLLABORATION:Building partnerships and working collaboratively with others to achieve shared objectives
• TAKES ACCOUNTABILITY:Taking action, overcoming obstacles, and meeting commitments
• CUSTOMER FOCUS:Building strong customer relationships and delivering customer-centric solutions

Skills Set for Success:

• Proven experience managing B2B and/or D2C ecommerce trading platforms
• Strong technical acumen with expertise in cloud-based CMS platforms, marketing tools, and hands-on CMS management
• Data-driven mindset with proficiency in GA4, Looker Studio, and BI platforms
• Expertise in website optimisation, SEO, UX, email marketing, and CRO initiatives
• Ability to analyse website and customer data to inform decisions and identify new opportunities
• Experience collaborating with cross-functional teams and managing external partners effectively
• Excellent communication skills and stakeholder management
• Highly organised, detail-focused, and thrives in fast-paced, collaborative environments

At Rexel, we welcome people from all backgrounds with diverse perspectives and experiences.
Our goal is to create a workplace where everyone feels respected and empowered to succeed as we understand that our success and innovation is enhanced by an inclusive and diverse workforce.