Ecommerce and Digital Marketing Manager (German Speaking)

Whitbread; Greater London; Hybrid; GBP 67,000; Full time

Job summary

Join a forward-thinking company as an Ecommerce and Digital Marketing Manager, specializing in the German market. In this pivotal role, you will set the Ecommerce strategy and objectives, driving performance across digital channels while collaborating with various teams. You will leverage your exceptional communication and interpersonal skills to influence and lead initiatives that enhance the customer experience. This innovative firm offers a dynamic environment where creativity and data-driven strategies come together to elevate its brands. If you're passionate about digital marketing and eager to make a significant impact, this opportunity is perfect for you.

Benefits

Individual & Family BUPA healthcare

Up to 60% discount on Premier Inn stays

25% discount on Restaurant brand

Qualifications

• Deep understanding of the German market and customers.
• Ability to lead and influence non-line management teams.

Responsibilities

• Set Ecommerce strategy and objectives for Germany.
• Coordinate activity across Ecommerce and German business teams.

Skills

Ecommerce Strategy

Digital Marketing

Interpersonal Skills

Communication Skills

Presentation Skills

German Language

Job description

Ecommerce and Digital Marketing Manager (German Speaking)

Holborn, London, UK Req #8711

03 January 2025

This role is a key member of the Commercial and Marketing team, an expert in Ecommerce and digital marketing. The individual has a deep understanding of the German market and customers. This role will set the Ecommerce strategy and objectives for Germany and own the performance of Ecommerce and digital marketing channels. Working with multiple teams and stakeholders to drive execution and act as the main contact point for the German business for any Ecommerce changes that are required.

Role: Ecommerce and Digital Marketing Manager (German Speaking)

Package: £66,400 + 30% company performance bonus

Contract Type: Full-Time and Permanent

Location: Holborn, London (EC1N 2TD) and a hybrid way of working with a minimum of 3 days a week in the office.

Why You’ll Love It Here

• Healthcare: Individual & Family BUPA healthcare
• Discounts: Up to 60% discount on Premier Inn stays and 25% discount on our Restaurant brand
• You’ll work with members of the German business and Ecommerce team to formulate a strategy aligned to the German business strategy. This will include working with product and technology teams where new capability is required.
• You’ll coordinate activity across Ecommerce teams and German business teams to execute the Ecommerce Plan. Also coordinate activity that the Ecommerce team needs to deliver to support other areas of the German business i.e. operations, PR, Brand Marketing. Ensure communication and processes across teams are working effectively.
• You’ll optimise direct digital channels performance through content and merchandising.
• You’ll create and coordinate marketing and content calendar.

What you’ll need:

• Full professional English language
• Exceptional interpersonal and communication skills, with the ability to build relationships, to lead, influence and create accountability with non-line management teams and colleagues, where multiple priorities need to be managed.
• Strong presentation skills, with an ability to effectively communicate complex strategies and challenge thinking at all levels within the business.

Be part of our Commercial Team at Whitbread

Our brands speak for themselves, but that’s down to the work that our Marketing team puts in. Creativity and innovation allow us to elevate our brands, gain new guests and keep our regulars coming back for more. From producing branded adverts that showcase our ever-changing hotel rooms, right through to promoting new launches, B2B and collaborating with Media agencies to deliver different digital campaigns, you’ll be there using insight, data and strategy to get our brands noticed.

We encourage your application. Apply today or contact our recruitment team for more information. #LI-MM1