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Marketing Automation Manager at Enterprise Productivity & Sustainability ERP

Grey Matter Recruitment

London

On-site

GBP 40,000 - 80,000

Full time

30+ days ago

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An innovative firm is seeking a Marketing Automation Manager to lead B2B lead management operations for a groundbreaking sustainability product. This role involves owning the lead management process, ensuring effective lead nurturing, and collaborating closely with sales and marketing teams. The ideal candidate will be a detail-oriented expert in CRM and marketing automation systems, particularly HubSpot, with extensive experience in data analysis and reporting. Join a dynamic team at the forefront of sustainability and make a significant impact on carbon efficiency projects worldwide.

Detail-oriented B2B Marketing Automation specialist with CRM experience.
Expertise in data collection, manipulation, and dashboard reporting.

Own B2B lead management process and ensure optimal lead nurturing.
Responsible for reporting, dashboards, and performance monitoring.

B2B Marketing Automation

Data Analysis

Lead Management

CRM Systems

Statistical Methods

HubSpot

Marketing Automation Manager at Enterprise Productivity & Sustainability ERP

Fantastic opportunity to own lead management operations for a true disruptor and important product for sustainability and carbon efficiency.

The Company

GPS Tracking/Carbon reporting/productivity analytics SaaS
Best in class analytics software reducing carbon footprint for some of largest infrastructure projects in the world
Over $200m in funding by top investors

The Role

Own B2B lead management process, architecture and lead scoring to ensure optimal lead nurturing and demand generation success.

Super user for CRM and marketing automation platform requirements
Responsible for reporting, dashboards, data modelling and performance monitoring
Work closely with Sales and wider Marketing team to ensure compliance with lead, pipeline, and customer data management processes
Own the customer segment data strategy and ensure thorough data enrichment

Desired Skills & Experience

As an experienced B2B Marketing Automation specialist, you will have a detail-oriented and creative approach to enhancing a B2B Lead Management process.