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Marketing Director - Market Information Group

Resources Group

City Of London

Hybrid

GBP 120,000

Full time

28 days ago

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Job summary

An exciting opportunity awaits an experienced B2B Marketing Director to join a dynamic scale-up market information provider. This role involves taking charge of marketing strategy, brand positioning, and lead generation while collaborating with various teams to drive revenue growth. The ideal candidate will bring a wealth of experience from the market information sector, demonstrating strong leadership and communication skills. Join a company with a positive culture and ambitious growth plans, where your contributions will be valued, and equity is part of the reward package.

Benefits

Equity
Dynamic work culture
Growth opportunities

Qualifications

  • Experience as a Marketing Director in market/business information sector.
  • Strong people management and communication skills required.

Responsibilities

  • Lead marketing strategy and brand positioning for a scale-up market information group.
  • Manage a small marketing team and oversee lead generation and CRM efforts.

Skills

B2B Marketing
Team Leadership
Marketing Strategy
Brand Positioning
Lead Generation
CRM Management
Market Research
Communication Skills

Job description

c. £120,000 plus Equity; London (hybrid)

Hugely exciting opportunity for an experienced B2B Marketing Director to take a hands-on role within this scale-up market information group!

Covering a specific industry vertical, this market information provider (research services via subscribed intelligence and some consulting) with four international offices is currently enjoying growth, and its ongoing ambitious plans include adding a strategically minded but 'hands-on' Marketing Director to its leadership team. Taking charge of a small marketing team (with eventual remit to grow it where necessary), you'll get fully involved in marketing strategy/brand positioning, marketing campaigns, lead generation/CRM, in-house market research/intelligence, industry events etc - the entire remit! You'll collaborate closely with research & advisory, consulting and commercial teams, and essentially make marketing an integral factor in increased revenues.

Ideally, you'll be an experienced Marketing Director from the market/business information sector or similar - i.e. familiar with market intelligence offerings via subscriptions etc (it won't really suit marketers without experience in such set-ups). You'll be a commercially minded, inspirational people manager/team leader, superlative communicator, totally hands-on, agile in a scale-up environment where initially the biggest budgets might not be available and where the marketing infrastructure needs developing, and always with an eye on revenue generation.

In return, you'll be joining a dynamic business full of super people (very nice culture) with strong growth plans, and you'll get equity as part of the package in reward for the expertise you'll bring.

This is the great job for those with the right experience; contact Carl at Resources Group on applytocarl@resourcesgroup.com for more details.

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