Senior Marketing Manager - B2B

HANDLE RECRUITMENT; London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global advertising agency is seeking a Senior Marketing Manager to lead their international B2B marketing strategy. This role involves driving growth across UK, EU, and US markets, collaborating with sales teams, and shaping marketing campaigns. The ideal candidate will possess strong leadership and creative skills, with a passion for culture.

Qualifications

• Proven experience in international B2B marketing.
• Agency or media owner experience is preferred.

Responsibilities

• Develop and implement global commercial marketing plans.
• Manage campaign performance and budgets.
• Mentor a small team and collaborate with international partners.

Skills

Leadership

Copywriting

Design

Cultural Awareness

Job description

Job Title: Senior Marketing Manager

A global advertising agency is seeking a Senior Marketing Manager to lead their international B2B marketing strategy. Known for culturally-driven campaigns across fashion, music, art, and lifestyle, the agency operates in major cities including London, New York, Paris, Berlin, and Milan.

This senior role is ideal for a strategic, creative marketer with strong B2B experience in media or advertising. The successful candidate will drive growth across UK, EU, and US markets by collaborating closely with sales teams, shaping marketing campaigns, and leading a Marketing Manager.

Responsibilities

1. Develop and implement global commercial marketing plans
2. Create sales tools and content tailored to local markets
3. Manage campaign performance and budgets
4. Mentor a small team and collaborate with international partners
5. Utilize data and insights to inform strategy and report on KPIs

Candidate Profile

• Proven experience in international B2B marketing
• Strong leadership and copywriting skills
• Excellent eye for design and content
• Comfortable working across creative and commercial teams
• Passionate about culture — including music, fashion, art, and street life
• Agency or media owner experience is preferred

Handle actively encourages applicants from underrepresented backgrounds. We are committed to attracting the best talent through our focus on equality, diversity, and inclusion.