Digital Optimisation Associate

Ralph Lauren; London; On-site; GBP 30,000 - 60,000; Full time

Job summary

An established industry player is seeking a dynamic individual to optimize digital experiences through research and insights. This role emphasizes collaboration and creativity, allowing you to drive improvements in customer experience and localization. You will lead projects, analyze data, and work closely with trading teams to define strategies. If you thrive in a fast-paced environment and have a passion for eCommerce, this opportunity offers the chance to make a significant impact in a vibrant company culture that values innovation and inclusion.

Qualifications

• 3.5+ years of experience in an eCommerce environment.
• Strong data analysis and creative problem-solving abilities.

Responsibilities

• Participate in key projects and support manager in initiatives.
• Conduct competitor analysis focused on customer experience.

Skills

eCommerce experience

data analysis

collaboration skills

creativity

time management

effective communication

Tools

Adobe Analytics

Business Intelligence tools

Content Square

Job description

Company Description
Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands. At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.

Position Overview
This role will focus on optimizing key digital real estate via qualitative and quantitative research, reporting and insights in order to identify areas of opportunity for growth and efficiency, with a focus on customer experience and localization. Strong cross functional relationships are imperative for this role to ensure we are leveraging all sources of insights effectively as well as the delivery of projects you will be the business lead on. This is not a structured role and would be attractive to a self-motivated individual with an entrepreneurial mindset, who is capable of using analytic and creative skills to challenge the way we do things and find better solutions.

Essential Duties & Responsibilities

* Participate in key projects.
* Support manager in delivering key initiatives.
* Competitor analysis with a focus on customer experience and localization.
* Work each season with trading team to define seasonal trading strategy
* Reporting and reviewing business performance to identify journey improvements.
* Partner with team members within trading to collaborate on cross functional tasks.

Experience, Skills & Knowledge

* 3.5+ full strategic cycles of experience working in an eCommerce environment
* Ability to work independently in a fast-paced environment
* Ability to analyse data and create a working theory from data sets
* Strong collaboration skills
* Continuous awareness of competitor sites, activity, functionality, innovation and best practices to ensure a fluid and optimal journey.
* Knowledge of analytic tools (Adobe, BI, Content Square)
* Ability to think creatively and out of the box about processes and systems improvements
* Experience of using analytic and creative skills to challenge the way we do things and find better solutions
* Time management and agile way of working
* Effective written and oral communications skills, with sensitivity to global communication needs
* Thirst for knowledge and consciously drive to keep abreast of industry trends.