Digital Marketing/ Ecommerce Assistant

Donald Russell Ltd; Inverurie; On-site; GBP 25,000 - 40,000; Full time

Job summary

Join a forward-thinking company dedicated to quality and customer service as an Ecommerce Assistant. In this role, you'll support the Ecommerce Manager in enhancing the online shopping experience, optimizing website performance, and implementing strategies to boost revenue. Your contributions will directly impact the success of the ecommerce platform. With a commitment to an inclusive workplace and flexible working arrangements, this is an exciting opportunity to grow professionally while being part of a supportive team. If you have a passion for ecommerce and a keen eye for detail, we want to hear from you!

Benefits

31 days of annual leave

Company pension

Staff discounts

Life assurance

Employee wellbeing service

Paid volunteering day annually

Qualifications

• Experience in ecommerce, web development, or product development roles.
• Strong understanding of ecommerce platforms and their functionalities.

Responsibilities

• Implement ecommerce strategy to drive conversion and revenue.
• Manage online products and pricing, ensuring operational efficiency.

Skills

Ecommerce Principles

Project Management

Attention to Detail

SEO Optimization

Customer Experience Design

Education

Qualification in Marketing

Qualification in Digital Media

Qualification in Web Development

Tools

Magento

BigCommerce

Shopify

Job description

Donald Russell is a quality food business with a rich heritage in butchery based in Inverurie, Aberdeenshire. With three key arms to our business, we have been supplying hotel and restaurant groups in the UK since 1974, including Malmaison, Hotel Du Vin, 63^rd, La Relais de Venise, and The Goring, to name a few. Our trade export arm exports to markets around the world, including Europe and Asia, and we have been selling directly to consumers via our website and contact centre for almost 30 years.

The successful applicant will support the Ecommerce Manager with all aspects of donaldrussell.com, including implementing our ecommerce strategy to ensure accurate merchandising, maximum revenue, optimal conversion rates, and website stability and security.

Main responsibilities include:

1. Implementing the ecommerce strategy for the platform, supporting the Ecommerce Manager in delivering the development roadmap, monitoring projects, and ensuring maintenance and optimization to drive conversion and revenue on time and within budget.
2. Assisting with technical aspects of the website, including ecommerce platform (Magento or BigCommerce), order processing, checkout, payment, search & discovery, personalization, etc.
3. Ensuring the website is operational and processing customer orders at all times.
4. Managing all online products and pricing, including implementing fortnightly trade plans, updating product copy and imagery, delivery dates, stock levels, and discount codes.
5. Supporting the Ecommerce Manager in executing our CRO programme, UX, UI, and technical features to improve conversion rates and customer experience, adhering to brand guidelines.
6. Optimizing and maintaining website elements such as products, page titles, sitemap, and meta descriptions for SEO.
7. Supporting marketing and product strategies through landing page development and optimization, ensuring timely execution.
8. Monitoring and analyzing ecommerce metrics like site speed, pages per visit, bounce rate, and conversion rate, and assisting in reporting results.

Please note that this role is based in Inverurie, Aberdeenshire, and candidates must be able to reliably commute daily.

About you:

To succeed in this role, you should have:

• An understanding of design and its impact on customer experience.
• Technical savvy with knowledge of ecommerce principles and platforms—preferably BigCommerce or Shopify.
• Excellent accuracy and a keen eye for detail.
• A proactive attitude, organizational and project management skills, and the ability to work under pressure, prioritize, and adapt.
• A qualification in marketing, digital media, web development, or relevant fields (preferred).
• Previous experience in ecommerce, web development, or product development roles (preferred).

It is also vital that you share our values and behaviors: Treat every £ as your own, Honesty, Integrity, Unity, and Customer focus.

Working for Donald Russell:

We offer competitive salaries, a company pension, 31 days of annual leave (increasing to 34 with service), staff discounts, life assurance, an employee wellbeing service, and a paid volunteering day annually.

We are committed to an inclusive workplace and support flexible working arrangements.