Data Analyst

Bauer Media Group; United Kingdom; On-site; GBP 35,000 - 50,000; Full time

Job summary

Bauer Media Group is seeking an Interim TA Lead to leverage data for improving operations and customer experience across its European markets. The role involves analyzing performance metrics, delivering insights, and driving digital transformation. Ideal candidates will have strong data analysis skills and experience in media or digital sectors.

Qualifications

• At least 4 years of experience in a data analytics role.
• Proficiency in SQL and data visualization tools.

Responsibilities

• Analyze advertising and content performance across digital platforms.
• Deliver actionable insights to support business growth.
• Build and maintain interactive dashboards.

Skills

Data Analysis

Stakeholder Management

Collaboration

Communication

Education

Bachelor's Degree

Tools

SQL

Power BI

Looker

Tableau

Job description

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About the Data & Decision Sciences Team

The Data and Decision Sciences (DDS) team is at the core of Bauer Media Audio with a mission to leverage data as a strategic enabler across our nine European markets. Our goal is to provide trusted, actionable insights and robust data solutions that empower business growth, enhance audience engagement, and drive operational efficiency.

The DDS team operates as a collaborative, cross-functional unit that bridges the gap between data and business strategy, delivering solutions that align with our organizational goals and market needs. We are structured to support our stakeholders with a combination of centralized capabilities and localized expertise, ensuring that data drives value across the entire

organization.

We see data not as a support function but as an integral business partner that collaborates across all domains and markets expertise to deliver impactful business outcomes.

Job Purpose

To leverage data to improve operations, customer experience, and business outcomes across Bauer Media Audio’s nine European markets. This role plays a key part in driving digital transformation — supporting audience engagement, advertising performance, and monetization strategy across digital, streaming, social, and programmatic platforms.

Key Responsibilities

• Analyze advertising and content performance across digital platforms including social media, streaming, and programmatic channels.
• Deliver actionable insights to support business growth: increasing revenue, improving user acquisition, reducing churn, and optimizing commercial strategies.
• Identify and quantify relationships between audience behavior, campaign outcomes, and content engagement trends.
• Build, maintain, and evolve interactive dashboards using tools such as Power BI, Looker, and Tableau.
• Communicate analytical findings clearly to both technical and non-technical stakeholders through reports, presentations, and visualizations.
• Automate reporting processes and contribute to a culture of self-serve analytics across teams.
• Translate business challenges into structured analytical approaches, working collaboratively with product, marketing, content, and commercial teams.
• Support experimentation strategies including A/B testing, targeting optimization, pricing, and ROI analyses.
• Assist in analytics for projects involving consumer competitions, subscriptions, and inventory management.

Candidate Profile

Must-Have Skills

• At least 4 years of experience in a data analytics role, ideally in digital, media, or subscription-based businesses.
• Proficiency in SQL and experience managing large-scale data.
• Strong command of data visualization tools—ideally all three: Power BI, Looker, and Tableau.
• Solid understanding of KPIs, exploratory data analysis, and business performance metrics.
• Familiarity with A/B testing methodologies and basic statistical principles.
• Strong stakeholder management and cross-functional collaboration skills.
• Confidence in presenting insights and recommendations to senior leadership.

Preferred Qualifications

• Background in media, audio, digital publishing, or related industries.
• Experience with Python or R for advanced analytics or statistical modeling.
• Knowledge of CRM or marketing automation platforms (e.g., Braze, HubSpot) and campaign attribution frameworks.

Cultural Fit

• Collaborative and able to work effectively across diverse teams and geographies.
• Outcome-focused, with a practical approach to solving real-world business problems.
• Comfortable operating in environments with multiple priorities and ongoing change.
• Excellent communication skills, capable of translating complex data concepts into business-friendly language.

Candidate Persona

• Curious, analytical, and detail-oriented.
• Passionate about using data to create commercial value.
• Enjoys working in fast-paced, cross-functional settings.
• A clear and confident communicator, with the ability to tailor messaging for diverse audiences.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Information Technology

• Industries

  Media Production

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