Director, Planning

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About the Role:

This is a pivotal and exciting role working on one of our agency's newest skincare clients. This is an amazing opportunity to help lead a newly formed team tasked with driving best in class planning campaigns across markets.

The Strategy & Planning department are the champions of planning within the agency. The architects of OMD Design, our end-to-end process, and responsible for its use across the agency. As a result, we are the bridge for most workstreams at OMD, from audience and behavioural insights to communications frameworks, opportunities for innovation, best in class channel execution and cutting-edge measurement.

OMD operates a specialist first structure, meaning that strategists report into other strategists rather than client services. We believe this ensures our people have the greatest opportunity for growth by being closely connected to their peers and relevant seniors. Obviously, strategists are still assessed against their contribution to client work and collaboration with client teams, meaning they are effectively a member of multiple departments and have to be able to collaborate with all.

In turn you will have the support of a department filled with brilliant thinkers, supported by a leadership team who believe in the value of strategy & planning and its importance within the agency.

The ideal candidate will be a proactive, a problem-solver, who will use a variety of tools, practices, and processes to deliver best compliance and governance for the client.

This is an exciting role on a new client with big importance to the group giving excellent career opportunities and benefits within a high-profile team.

About You:

• Key author/contributor to annual budgeting and consumer insights' driven planning bringing regional category strategies to life at local campaign level
• Be the champion upholding the use of Omnicom's best in class platform (omni) and tools - ensuring team members are up to speed on the value they add and how best to unlock that value
• Have deep knowledge of cross channel planning - ideally having FMCG experience in a similar role
• Collaborate with local markets and the digital activation hub to guide them on decisions to ensure their activation plans stay true to the regional direction set
• Work closely with specialist teams to understand core products and their strategic value to clients & look for opportunities to recommend services that deliver incremental revenue
• Develop strong relationships with regional & local client teams and earn their trust through brilliant thinking and proactivity
• Key contributor in helping upskill clients and local countries on what great media planning should be
• Apply client and campaign data to inform strategy led insights and recommendations to all campaign planning and reporting
• Integrate disciplines to deliver holistic, full funnel plans, innovation and efficiencies working with creative and influencer agency partners
• Responsible for helping to drive the agenda for this global brand and ensure that media plans are delivered through excellent implementational planning

About the Agency:

At OMD EMEA, we strive to deliver on our promise of 'better decisions, faster' for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world's largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.

Learn Fast, Act Fast. To help navigate the road to a 'new normal', learning from, and acting upon data signals at scale and speed is crucial.