Paid Media and Content Executive

TN United Kingdom; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading company in the hospitality sector is seeking a Paid Media and Content Executive in London. This role involves managing paid media campaigns and creating engaging content to drive sales and engagement. The ideal candidate is self-motivated and creative, with a strong understanding of social media advertising and content creation. You'll work closely with various teams to enhance the brand's presence and drive local sales initiatives.

Benefits

Private Health Insurance

Enhanced Company Pension Scheme

Life Assurance Scheme

20% discount in all Young's pubs and hotels

Access to Share Save Scheme

Access to Career Pathway and Training Courses

Qualifications

• 2 years experience with social content and advertising.
• Full understanding of Meta Ads Manager.

Responsibilities

• Deliver paid media campaigns across social channels.
• Create compelling video, photo, and blog content.
• Support local marketing coordinators on advertising best practices.

Skills

Social Content

Advertising

Data Analysis

Time Management

Self-motivated

Tools

Meta Ads Manager

Job description

Social network you want to login/join with:

Paid Media and Content Executive, London

col-narrow-left

Client:

Location:

London, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Reference:

4d84b440fd9c

Job Views:

2

Posted:

15.05.2025

Expiry Date:

29.06.2025

col-wide

Job Description:

Paid Media and Content Executive We're looking for a Paid Content and Media Executive to join the marketing team at Young's. Working across both the Digital team and the
Content team, you will help drive sales (table and hotel room bookings), engagement and acquisition
through effective paid advertising and digital content. This is a split role, spending 3 days per week
working on ads and 2 days out creating content. We are looking for someone
self-motivated, confident to share new ideas, able to work to deadlines and
juggle projects whilst working in a fun and creative environment.

Paid Advertising:

• Deliver paid media campaigns across all social channels including
  Meta, Tiktok and YouTube and s upport with delivery of PPC campaigns on
  Google
• Own paid social campaigns end-to-end including setup, targeting,
  optimisation and reporting
• Analyse and report on campaign performance to key stakeholders,
  sharing actionable insights covering successes and areas for improvement
• With the guidance of line manager, manage central and localised ad
  budgets to ensure campaign spend is effective, weighted appropriately and
  aligns to overall budget
• Create compelling ad assets and copy that lead to continued
  engagement and conversion
• Work with website manager to ensure campaigns lead customers to
  effective landing pages and convert into sales.
• Identify learnings from previous campaigns and use them to improve
  effectiveness of future campaigns
• Drive innovation of paid media activity to ensure market-leading
  activity remains fresh and relevant and maximises ROI
• Stay ahead of industry trends, platform updates, features and
  strategy recommendations to ensure we remain innovative and competitive
• Work with wider marketing team to align paid media strategies with
  overall marketing goal
• Support and upskill local marketing co-ordinators on best
  practice to run advertising to drive sales for local pub events and sales
  initiatives

Content Creation

• Create
  compelling video, photo, blog and multimedia content that amplifies our
  communications strategy, ignites engagement, and supports in building a bold,
  industry-leading brand voice
• Collaborate
  across departments to bring our core content pillars to life—whether it’s
  showcasing seasonal food and drink, highlighting our Pubs with Rooms,
  celebrating calendar moments, unveiling refurbishments, or telling the stories
  of our people and culture.
• Stay
  ahead of the curve by testing and adopting emerging digital trends—particularly
  in short-form storytelling on platforms like TikTok and Instagram Reels—to
  futureproof our brand presence.
• Drive social sales by inspiring our pub teams through
  ASMC coaching and hands-on training at a local level. Delivering impactful
  bi-monthly social media training sessions, elevating digital confidence and
  creativity across the wider team.

Skills Required

• 2 years experience with social content and advertising
• Full
  and demonstrable understanding of Meta Ads Manager


• Excellent
  spelling and grammar with great attention to detail


• Good
  with data and reporting


• Good
  time management skills


• Self-motivated
  and able to work to deadlines

Benefits:

• Private Health Insurance
• Enhanced Company Pension Scheme
• Life Assurance Scheme
• 20% discount in all Young's pubs and hotels
• Access to our Share Save Scheme
• Access to our Career Pathway and Training and Development Courses