E-Merchandising & Cross-Channel Campaign Manager

Accor Hotels; London; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

Join Accor Hotels as an eMerchandising & Cross-Channel Campaigns Manager, where you'll own campaign activation and content creation to enhance user experience across European and North African markets. This hybrid role offers significant career development opportunities within a multi-national team, plus attractive perks including global hotel discounts and performance bonuses.

Benefits

Discounts for hotels worldwide

Annual bonus based on performance

Talent development opportunities

Corporate Social Responsibility activities

Qualifications

• Minimum of 3 years of experience in Digital Marketing, E-Commerce or Content/Webshop Management.
• Fluent in English; additional EU language is a plus.
• Proven ability to work in matrixed, international environments.

Responsibilities

• Define strategy and manage onsite animation for Premium Brands.
• Lead and coordinate 360° campaigns with stakeholders.
• Monitor campaign performance and improve KPIs through data analysis.

Skills

Digital Marketing

E-Commerce

Content Management

Web Analytics

Analytical Skills

Communication Skills

Customer-Centric Approach

Education

Academic background in business or digital marketing

Tools

AEM

Google Analytics

Job description

Company Description

Join the Accor Group, an ecosystem of over 45 brands, 5,500 hotels, 10,000 restaurants, and lifestyle destinations.

With us, your personality is valued, your opportunities for growth know no boundaries. Every action you take can have a positive and memorable impact on the experience of our customers, your colleagues, and also, on the planet, contributing to pioneering the art of responsible hospitality.

Become a Heartist, and let your heart guide you into a world where life pulses with passion.

#WeAreHeartists

To discover the life that awaits you at Accor, visit Accor Careers.

Job Description

Are you passionate about digital commerce and online campaigns? Join our team as the eMerchandising & Cross-Channel Campaigns Manager for Premium Brands in Europe & North Africa based in Warsaw on the fixed-term contract for around 1,5 year. You will take ownership of campaign activation and content creation to deliver engaging onsite experiences and drive conversion across multiple geographies.

What will you do?

• Define the strategy and manage the onsite animation for Premium Brands across desktop, mobileand App platforms, including landing pages and offer pages.

• Lead and coordinate 360° campaigns with internal stakeholders, ensuring full-funnel alignment with business goals and brand briefs.

• Ensure quality, relevancyand attractiveness of web content to enhance user experience and engagement.

• Monitor campaign performance and continuously improve KPI's such as traffic, conversion ratesand revenue through testing and data analysis.

• Oversee content creation processes, including coordinating with agencies and copywriters to align with customer segmentation strategies and brand guidelines.

Qualifications

Our ideal profile would be:

• Minimum of 3 years of experience in Digital Marketing, E-Commerceor Content/ Webshop Management.

• Academic background in business or digital marketing.

• Strong command of CMS tools (e.g., AEM) and web analytics platforms (e.g., Google Analytics).

• Fluent in English (additional EU language is a plus).

• Proven ability to work in matrixed, international environments with tight deadlines.

• Strong analytical mindset, communication skills, and customer-centric approach.

Additional Information

What's in there for you?

• Unique opportunity to develop your career with worldwide Augmented Hospitality leaders.

• Package of benefits and perks of working for Accor, including discounts for hotels worldwide, annual bonus based on your own performances, and much more!

• Work in a multi-national team.

• Hybrid way of working (3 days in the office + 2 days at home).

• Talent development opportunities.

• Corporate Social Responsibility activities.

• Fixed-term contract for around 1,5 year.

Are you ready to make a difference in the world of social media and hospitality? If you see yourself thriving in this role, apply today and become part of a dynamic and innovative team.

#WeAreHeartists