E-mail marketing manager

Humaniq; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading fintech company is looking for an e-mail marketing specialist to design and implement automated and manual e-mail campaigns. The role involves developing strategies, segmenting lists, optimizing performance, and creating engaging newsletters. Candidates should possess experience in fintech, proven successful e-mail cases, and technical skills in HTML and CSS. This position requires a detail-oriented individual with strong copywriting capabilities and fluent English.

Qualifications

• Experience in the fintech industry is required.
• Proven track record of successful e-mail generation.
• Experience in writing emails using HTML/CSS.

Responsibilities

• Develop e-mail marketing strategies including manual and automated lists.
• Conduct analytics and optimization of mailing lists using AB testing.
• Create and prepare e-mail newsletters.

Skills

Fluent English

Copywriting skills

Knowledge of HTML

Knowledge of CSS

E-mail marketing experience

Job description

Duties and responsibilities:
● Project e-mail marketing strategy development (automatic, trigger, manual distribution)
● Base segmentation
● Analytics and optimisation of mailing lists (AB testing)
● Preparation and creation of e-mail newsletters using built-in editors
● Creation of manual and automated mailing lists

Required skills:
● Experience in the fintech industry
● A set of prior successful e-mail generation cases available
● Fluent English, copywriting skills
● Knowledge of HTML / CSS and experience in writing emails
● Ability to select email content and understanding the basic principles of email design

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Created on 01/07/2025 by TN United Kingdom