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A leading company in the UK is seeking an E-commerce, Search and Social Analyst to join their remote team. The successful candidate will gather and analyze data from various digital platforms, evaluate brand positioning, and develop strategic recommendations based on consumer insights. Fluency in Mandarin is essential, along with proven analytical skills and experience in market research.
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hemel hempstead, United Kingdom
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06.06.2025
21.07.2025
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Start: ASAP
Location: Remote in UK
Role and Responsibilities:
Gather and analyse data from social, search, and e-commerce platforms
Collect insights from key digital platforms to understand consumer interests, behaviours, and conversations relevant to the category and brand.
Evaluate brand positioning and the competitive landscape
Assess how the brand and its competitors are perceived by consumers, identifying key strengths, weaknesses, and market opportunities.
Explore consumer behaviour, including usage routines and purchase drivers
Understand how consumers engage with products in their daily lives, and what influences their path to purchase.
Assess brand sentiment and awareness
Measure how widely the brand is known and track overall consumer sentiment across digital touch points.
Develop strategic recommendations with support from the wider team
Translate findings into clear, actionable strategies to inform marketing, innovation, and growth initiatives.
Requirements:
Fluency in Mandarin (spoken and written) is essential
Proven experience in social listening, e-commerce review analysis, and/or market research
Strong analytical and storytelling skills
Familiarity with Chinese digital platforms