E- Commerce Content Manager

JR United Kingdom; Reading; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading company in outdoor cooking is seeking an E-Commerce Content Manager to lead their content strategy across EMEA. This role involves creating engaging digital content, managing a content calendar, and optimizing for SEO. Join a passionate team dedicated to innovation and collaboration in the grilling industry.

Benefits

Flexible hybrid working options

25 days of annual leave

Comprehensive health insurance

Robust pension plan

Employee discounts

Qualifications

• Several years of experience in Online Marketing or related discipline.
• Expertise in managing online store content across multiple markets.

Responsibilities

• Shape and execute content strategies for the Weber brand.
• Create and optimize high-quality content aligned with global guidelines.
• Analyze content performance to maximize impact and conversion rates.

Skills

Online Marketing

Communications

SEO

Content Optimization

A/B Testing

English

Tools

Salesforce Page Designer

Craft CMS

GA4

Content Square

Job description

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Location: Hammersmith, London, UK (Hybrid/In-office)

About Weber

In 1952, George Stephen Sr. changed the world of outdoor cooking with the original Weber charcoal grill. Today, Weber is a global leader in grilling innovation, creating exceptional products that bring people together and inspire unforgettable moments. Join our passionate community and help shape the future of outdoor living.

About the job:

We are looking for a dynamic and creative E-Commerce Content Manager to lead the content strategy for the Weber Online Brand Store (weber.com) across EMEA. This is an opportunity to drive engaging and impactful digital content, ensuring every customer interaction is memorable and meaningful. You’ll collaborate with diverse teams to craft experiences that connect with our audience while supporting business goals.

Key Responsibilities

• Shape and execute content strategies that elevate the Weber brand and deliver seamless customer journeys.
• Plan and manage a content calendar for campaigns and product launches across multiple markets.
• Create, edit, and optimize high-quality content that aligns with global guidelines while resonating locally.
• Partner with digital agencies to craft standout visuals, layouts, and style guides.
• Optimize content for SEO, working closely with experts to enhance search performance and visibility.
• Leverage personalization tools to tailor experiences that delight and engage customers.
• Analyze content performance, refining strategies to maximize impact and conversion rates.
• Steer the merchandising of all content implementations.“Just to make sure this role also needs to collaborate very closely with the Merchandiser to make sure the content strategy gets implemented.
• Collaborate with the CRO/CX Manager to run A/B testing and elevate content effectiveness.
• Confidently manage content updates through CMS platforms like Salesforce Page Designer and Craft CMS.

What You’ll Bring

• Several years of working experience and background in Online Marketing, Communications, or a related discipline.
• Proven experience in E-Commerce or Digital Marketing, ideally with premium or lifestyle brands.
• Expertise in managing online store content across multiple markets and languages.
• Skilled in CMS tools, analytics platforms (e.g., GA4, Content square), and A/B testing methods.
• Strong understanding of SEO principles and content optimization techniques.
• Excellent written and verbal communication skills in English.
• A proactive, organized approach with the ability to manage multiple priorities in a fast-paced environment.

At Weber, you’ll join a community that values creativity, innovation, and collaboration. We celebrate our shared passion for grilling and outdoor living, and we’re committed to supporting our team members in both personal and professional growth.

• Flexible hybrid working options.
• 25 days of annual leave plus extra holidays during the festive season.
• Comprehensive health insurance and a robust pension plan.
• Exclusive Weber perks, including a welcome package, grill training, and employee discounts.

Ready to bring your creativity to Weber and help shape the future of E-Commerce? Apply today!