Divisional Marketing Executive - South East

Churchill Estates Management; Byfleet; On-site; GBP 100,000 - 125,000; Full time

Job summary

A leading housing provider in Byfleet is seeking a Marketing Executive to drive community-focused marketing initiatives. This role involves planning communications, overseeing PR activities, and enhancing local brand visibility. The ideal candidate should possess strong copywriting skills and experience in campaign execution. Join an award-winning team committed to creating quality living spaces for the over 60s.

Benefits

Competitive salary

Company car or cash for car allowance

Annual holiday entitlement of 24 days + Bank Holidays

Day off on your birthday

Life Assurance

Health Screening

John Lewis vouchers - £200 for expectant parents

Peer recognition programme

Employee Assistance programme

Qualifications

• Strong copywriting and content creation ability.
• Solid planning and organisational skills.
• Competency in campaign execution across all channels.
• Strong interpersonal communication and collaboration.

Responsibilities

• Plan and execute all communications for each development.
• Oversee all divisional PR activity.
• Develop marketing initiatives to drive footfall.
• Support sales team to enhance local profile.
• Identify partnership opportunities for lead generation.
• Maintain understanding of local market and competitors.

Skills

Copywriting

Planning and organization

Campaign execution

Interpersonal communication

Job description

• Reward & Benefits:Competitive salary, company car or car allowance options, and other excellent Colleague benefits

About the role

We are looking to appoint a creative, pro-active and commercially driven Marketing Executive to plan, develop, and deliver community-focused marketing and PR activity for developments across the South East Division. Build strong local awareness and engagement through partnerships and PR opportunities. Ensure all activity is delivered on time, within budget, and tailored to maximise local visibility, lead generation, and community connection.

Key responsibilities include:

• Planning and executing all communications and customer touchpoints throughout the lifecycle of each development within the Division, aligning all activity with the Customer Journey workflow.
• Overseeing all divisional PR activity, identifying new case study opportunities.
• Developing and implementing divisional marketing initiatives to build local brand awareness and drive footfall to developments.
• Supporting the sales team to build strong relationships with local community groups, businesses, estate agents and influencers to enhance the profile of each development.
• Identifying and pursuing partnership opportunities that can generate leads or promote developments in the local area.
• Maintaining a deep understanding of the local market and competitor activity to identify marketing gaps and opportunities.
• Ensuring consistency of brand, tone and creative output across all activity with the Division.
• Coordinating all development signage, ensuring consistency, brand compliance, timely installations, and the ongoing maintenance of signage.
• Working with the Marketing Communications Executive to support the delivery of Group-led campaigns, ensuring key divisional input and approvals are completed in line with campaign timelines.
• Maintaining appropriate stock levels of all printed materials, ensuring Sales Offices are fully equipped with accurate, up-to-date collateral at all times.
• Attending and assisting with on-site events and community engagement activities as required.

About you

• Strong copywriting and content creation ability
• Solid planning and organisational skills
• Competency in campaign execution across all channels
• Strong interpersonal communication and collaboration

How you’ll be rewarded

• Company car or cash for car allowance
• Annual holiday entitlement of 24 days + Bank Holidays
• Day off on your birthday
• Life Assurance
• Health Screening
• John Lewis vouchers - £200 to all expectant parents
• Colleague well-being initiatives and ambassadors
• Peer recognition programme
• Colleague referral bonus
• Access to Employee Assistance programme
• Land introduction bonus
• Friends & family discount against the cost of a new Churchill apartment
• Charitable match-funding programme for Colleagues wishing to raise money for their chosen charities

Join the Churchill familyand be part of an ambitious and successful business who value and appreciate their people. Apply today!

About us

We are Churchill Living, the leading provider of housing that offers freedom, independence, and unrivalled living value for the over 60s, and we’re looking for people like you!

As a family-run, privately-owned business we have a strong culture built on trust and integrity. We’re proud of what we do, and the people we work with, and we believe in giving something back to the communities where we operate. Our success is built on our fantastic team of more than 700 Colleagues across the country, which is growing all the time.

We pride ourselves on building beautiful, quality apartments in desirable locations across the country for those looking for greater freedom and independence. Our developments are designed to provide safety, support and a sense of community for our Customers to enjoy, ensuring peace of mind for them and their families.

We are proud to have been voted a Sunday Times Top 10 'Best Places to Work' based on our Colleague feedback. Not only that, but we’ve won a host of industry awards including the prestigious Housebuilder of the Year at the WhatHouse? Awards

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