District Manager, UK North & IR UK South

Under Armour; Greater London; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Employee discount

Bonus eligibility

Professional development

Work-Life support

Job summary

Under Armour in London is seeking a District Manager to drive sales and coach Store Managers across multiple stores. You will champion operational excellence, build brand equity and elevate the customer experience district-wide, both in-store and virtually.

The role requires expert retail knowledge, strong leadership, and the ability to lead through data-driven decisions within a fast-paced environment. A competitive rewards package and opportunities for advancement are provided.

Qualifications

• Expert-level knowledge in Retail Industry.
• Ability to apply knowledge to complex problems.
• Strong communication, presentation, delegation and follow-up skills.

Responsibilities

• Establish and execute an omni-channel strategic plan to achieve sales and KPIs.
• Analyze reporting and daily sales trends to drive real-time decisions.
• Drive financial performance through service, HR, inventory control and store appearance.
• Model the brand’s service standards across all store formats.
• Collaborate on training plans, recruitment, onboarding and budget input.
• Lead store leadership huddles and guide performance feedback.

Skills

Retail expertise

Strong communication

English fluency

Problem solving

Job description

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values – Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality – serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further – no matter your role. That means developing, delivering, and selling the state‑of‑the‑art products and digital tools that make top performers even better.

Purpose of Role

As District Manager, you’re the strategic force behind multiple stores – driving sales, managing resources, and coaching Store Managers to lead winning teams. You’ll champion operational excellence, build brand equity, and elevate the customer experience across your district, both in‑store and virtually.

Key Responsibilities

• Establish and execute a comprehensive omni‑channel strategic plan to achieve planned sales and KPIs
• Analyze reporting and daily sales trends to make real‑time strategic and tactical business decisions to drive results
• Drive financial performance through consumer service, human resources, inventory control and store appearance
• Model the brand’s athlete service standards and selling behaviors for all retail store formats
• Build loyalty through in‑store experience, data capture, endless aisle, and other omni‑channel solutions
• Achieve forecasted Sales & Contribution Margin
• Accountable for Service Culture, Customer Service, People, Product & Operations
• Support New Store Openings; recruitment, onboarding plans, training plans & load‑in support
• Collaborate with Retail Operations on the retail teammate training program/annual calendar and new technology control and implementations e.g. RFID
• Maintain compliance with UA policies, risk control and asset protection across district
• Provide insight into future needs to provide input on budget modifications
• Develop contingency plans for obstacles and navigate through organizational ambiguity
• Collaborate with leadership across entire organization to achieve objectives and goals
• Motivate and inspire team by communicating Under Armour’s Values, Core Competencies
• Lead and partner with Store Managers and above on all performance management tools as well as providing performance feedback and insight on business strategy
• Oversee Market Managers and provides performance feedback to teammates and insight on business strategy e.g. through Division of Responsibilities (DOR)
• Lead Store leadership huddles and empower leaders to hold Team Shift Huddles
• Evaluate sales and payroll goals using payroll reports and tools; make scheduling adjustments as needed
• Partner with the talent teammates to recruit, hire, develop and retain high performing store leadership teams by considering seasonal hiring and turnover, network opportunities
• Engage in compensation decisions in partnership with the corporate HR & Ops teammates
• Drive teammate engagement by recognizing and rewarding performance and, providing feedback and/or action planning on substandard performance
• Ensure that the store leadership team adheres to and enforces all employment practices and policies
• Other tasks as assigned by leadership

Qualifications & Requirements

• Expert‑level knowledge in Retail Industry
• Ability to apply knowledge to complex problems
• Knowledgeable on best practices to navigate through obstacles to maximize work optimization
• Fluency in local language and advanced verbal English skills
• Basic knowledge of employment laws including compliance with federal, state, and local requirements
• Strong communication, presentation, delegation, and follow‑up skills as well as customer service focus.
• Robust prioritizing, interpersonal, problem‑solving & planning skills
• Demonstrated ability to analyze business trends and reporting to drive sales
• Demonstrated ability to work in a fast‑paced and deadline‑oriented environment
• Demonstrated proficiency in sales generation, training, and leading of functional teams

Benefits & Perks

• Generous employee discount & access to PERK discount platform
• Competitive salary
• Monthly bonus incentive pay eligibility
• Opportunities for professional development and advancement
• Work‑Life Assistance Program to support health, personal, family or work‑related challenges
• Feedback and value driven culture

Base Compensation

Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual’s relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.

Our Commitment to Equal Opportunity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via [e-mail].