Director of Sales & Marketing

WYNDHAM SINGAPORE HOTEL; Glasgow; On-site; GBP 60,000 - 90,000; Full time

Job summary

A leading hotel is seeking a dynamic Director of Sales & Marketing to spearhead its growth and enhance brand visibility. The ideal candidate will have extensive experience in the hospitality sector, a proven track record of success, and exceptional leadership skills. This position involves strategic planning and team management to achieve outstanding results in sales and marketing. Join us to shape the future of our hotel and drive significant revenue growth.

Qualifications

• Minimum of 7 years experience in sales and marketing, including leadership roles in hospitality.
• Strong knowledge of sales channels and customer behaviour.
• Exceptional communication skills.

Responsibilities

• Lead the sales and marketing team to achieve targets.
• Develop and implement strategic sales and marketing plans.
• Oversee digital marketing initiatives.

Skills

Leadership

Digital Marketing

Negotiation

Data Analysis

Customer Relationship Management

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Business Administration

Bachelor’s degree in Hospitality Management

Tools

Digital Marketing Tools

Job description

We are seeking a dynamic and strategic Director of Sales & Marketing to lead the Sales team in driving revenue growth, expanding market presence, and enhancing brand visibility.

Position Summary:
The Director of Sales & Marketing will be responsible for developing and executing comprehensive sales and marketing strategies that maximize revenue, optimize market share, and build strong customer relationships. This role requires a visionary leader with a deep understanding of the hospitality industry, excellent communication skills, and proven experience managing sales and marketing teams.

Key Responsibilities:

· Develop and implement strategic sales and marketing plans aligned with the hotel’s goals.

· Lead and inspire the sales and marketing team to achieve targets and deliver outstanding results.

· Identify new business opportunities and cultivate relationships with corporate clients, travel agents, event planners, and other partners.

· Oversee digital marketing initiatives, including social media, website content, SEO, and online advertising.

· Collaborate with the revenue management team to optimize pricing strategies and inventory management.

· Manage the hotel’s brand image and promotional activities to enhance market presence.

· Analyze market trends, competitor activities, and customer feedback to refine sales and marketing strategies.

· Prepare and manage the sales and marketing budget, ensuring efficient allocation of resources.

· Provide regular reports and insights to senior management on sales performance and marketing effectiveness.

Qualifications:

· Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or related field

· Minimum of 7 years of progressive experience in sales and marketing within the hotel or hospitality industry, including leadership roles.

· Proven track record of achieving and exceeding sales targets.

· Strong knowledge of hospitality sales channels, market segmentation, and customer behaviour.

· Expertise in digital marketing tools and platforms.

· Exceptional leadership, negotiation, and interpersonal skills.

· Ability to analyze data and market trends to make informed decisions.

· Excellent verbal and written communication skills