Director of Commercial Growth and Strategy

JR United Kingdom; Kingston upon Hull; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading company is seeking a Director of Commercial Growth and Strategy located in Kingston upon Hull. This role demands a proven leader to steer commercial initiatives across sales, purchasing, and category management, aiming for substantial growth and team development. The successful candidate will report directly to the Managing Director and have significant influence within the organization.

Qualifications

• Proven experience in senior commercial leadership role.
• Strong track record in driving sales performance.
• Background in retail operations and managing multi-location sales environments.

Responsibilities

• Develop and lead the delivery of a commercial strategy.
• Oversee category managers to optimize range performance.
• Partner with cross-functional teams to achieve commercial objectives.

Skills

Commercial acumen

Sales performance

Cross-functional leadership

Communication skills

Coaching ability

Influencing skills

Tools

CRM

ERP

Sales analytics tools

Job description

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Director of Commercial Growth and Strategy, Kingston upon Hull, East Yorkshire

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Client:

Resourcing Solution Consultants

Location:

Kingston upon Hull, East Yorkshire, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

04.06.2025

Expiry Date:

19.07.2025

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Job Description:

Director of Commercial Growth and Strategy

Reports to: Managing Director

Direct Reports: 9 Managers

Location: Inverness (with travel as required)

Hours: Full-time

Job Purpose

Our client, undergoing a significant company culture change, seeks to establish a new role providing commercial leadership across sales, purchasing, category management, and retail operations. The Commercial Director will shape and execute a company-wide commercial strategy, develop high-performing teams, and deliver measurable growth across all product categories and customer segments.

Key Responsibilities

1. Commercial Strategy & Business Growth

• Develop and lead the delivery of a commercial strategy aligned with the company’s long-range plan.
• Identify and execute new business opportunities, including new markets, customer segments, and product innovations.
• Lead commercial planning cycles, including pricing, promotion, and product lifecycle decisions.
• Drive performance across internal/external sales teams, trade counters, and key accounts.
• Set and monitor ambitious sales targets, improving sales conversion and customer retention.
• Lead strategic account development and commercial pipeline management.

2. Retail, Inventory & Category Oversight

• Oversee category managers to optimize range performance and supplier relationships.
• Direct the Retail Director and Inventory Manager to ensure strong in-branch performance, stock availability, and cost efficiency.
• Ensure margin integrity through strong purchasing, pricing, and inventory control.

3. Cross-functional Alignment

• Partner with Marketing, Operations, Finance, and People & Culture to ensure delivery of commercial objectives.
• Provide insights into market trends, competitor analysis, and customer behaviors to support strategic planning.
• Lead and develop direct reports through coaching, goal setting, and performance reviews.
• Build a collaborative and accountable commercial culture focused on customer experience, innovation, and growth.

4. Reporting & Commercial Governance

• Oversee sales forecasting, budgeting, and commercial reporting.
• Report monthly to the Managing Director on performance against KPIs, risks, and opportunities.
• Implement a commercial strategy aligned with business goals.
• Achieve year-on-year revenue and margin growth across key categories and segments.
• Improve stock availability and reduce inventory holding costs.
• Enhance supplier performance and pricing terms.
• Increase branch and trade sales performance.
• Ensure high employee engagement and capability within the commercial team.
• Align cross-departmentally with business development, operations, and marketing.

Measures of Success

• Revenue growth (overall and by category/region).
• Gross margin improvement and cost control.
• Customer acquisition and retention metrics.
• Stock turn and availability rates.
• Sales target attainment by team/branch.
• Supplier performance against negotiated terms.
• Forecast accuracy and reporting compliance.

Candidate Profile

• Proven experience in a senior commercial leadership role within distribution, trade, or B2B environments.
• Strong track record of driving sales performance and growth.
• Deep commercial acumen with cross-functional leadership ability.
• Strong influencing, coaching, and communication skills.
• Understanding of regional markets and rural customer needs.
• Experience in industrial or technical product sectors.
• Background in retail operations or managing multi-location sales environments.
• Familiarity with CRM, ERP, and sales analytics tools.