Digital Trading Lead - 12 months

Sky; Greater London; Hybrid; GBP 75,000 - 110,000; Full time

Benefits offered by this job

Free NOW package with Sky services

Pension with employer contributions

Private healthcare

Digital GP and dental insurance

Discounts on Sky products

Sharesave and Tech schemes

Sky VIP rewards and experiences

Job summary

Sky seeks a Digital Trading Lead to own the end-to-end digital performance across acquisition and existing customer journeys. You will translate performance data into actionable insights, driving trading decisions that maximise digital share, ARPU and net customer growth.

Collaboration across Digital Marketing, eCommerce and value streams will be key as you lead optimization plans and present clear recommendations to senior stakeholders in a fast-paced environment.

Qualifications

• Strong data-driven performance focus and ability to translate data into actionable insights.
• Excellent storytelling and communication to drive understanding at all levels.
• Proven ability to move from analysis to action delivering measurable impact at pace.
• Strong stakeholder management to influence senior leadership.
• Experience in fast-paced, target-driven environments with high accountability.
• Experience in Adobe Analytics, Tableau or similar applications alongside MS Office (Excel/PowerPoint).

Responsibilities

• Own and deliver the Digital sales plan with accountability for performance vs targets.
• Make trading decisions balancing data, customer impact and commercial priorities.
• Lead the digital performance narrative and influence senior stakeholders.
• Monitor performance and prioritise opportunities to improve conversion and demand.
• Define and execute optimisation plans with measurable commercial impact.
• Develop and evolve a Digital trading playbook and key levers.
• Collaborate with Digital Marketing, eCommerce and value streams for end-to-end journeys.
• Lead transformation initiatives to improve digital proposition and trading effectiveness.
• Build and manage strong stakeholder relationships at senior levels.

Skills

Data analysis

Storytelling

Stakeholder management

Excel

PowerPoint

Adobe Analytics

Tableau

Tools

Adobe Analytics

Tableau

Excel

PowerPoint

Job description

Job Description

As the Digital Trading Lead, you will play a critical role in delivering Sky's Digital growth ambitions by owning the end-to-end digital performance story, using data, insight and commercial judgement to identify, prioritise and deliver opportunities across acquisition and existing customer journeys. You will be accountable for translating performance data into clear, actionable insight, driving trading decisions that maximise digital share, ARPU and net customer growth.

What You’ll Do

• Own and deliver the Digital sales plan, taking full accountability for performance against targets and proactively identifying risks and opportunities
• Make informed trading decisions at pace, balancing data, customer impact and commercial priorities to optimise performance
• Lead and own the digital performance narrative, clearly articulating the "what, why and so what", ensuring insight drives action and influences senior stakeholders
• Continuously monitor performance, identifying, sizing and prioritising opportunities to improve conversion, demand and customer value
• Define and execute optimisation plans, ensuring measurable commercial impact
• Develop and evolve a Digital trading playbook, building a clear understanding of key levers and expected outcomes
• Collaborate across Digital Marketing, eCommerce and value streams to deliver a seamless end-to-end customer journey
• Lead transformation initiatives to improve the digital customer proposition and trading effectiveness
• Build and manage strong stakeholder relationships, confidently influencing at senior levels

What You’ll Bring

• A highly analytical and commercially minded individual with a strong track record of using data and insight to drive business performance and inform decision-making
• Excellent storytelling and communication skills, with the ability to translate complex data into clear, compelling narratives that drive understanding and action at all levels of the business
• Proven ability to move from analysis to action, delivering measurable impact at pace
• Strong stakeholder management skills, with the ability to influence at all levels, including senior leadership
• Experience working in a fast-paced, target-driven environment with high levels of accountability
• Experience in Adobe Analytics, Tableau or similar applications alongside strong MS Office Skills, particularly Excel and PowerPoint required

Desirable Criteria

• Experience in digital/eCommerce environments is advantageous, but not essential

Benefits and perks

There's one thing people can't stop talking about when it comes to life at Sky: the perks. Here's a taster:

• Free NOW package, including Sky Sports and Sky Cinema
• Pension package with up to 9% employer contribution
• Private healthcare with mental health support
• Aviva Digital GP and dental insurance
• Discounts on Sky products, including Sky Mobile, Sky Broadband, Sky Glass and Sky Protect
• Sharesave and Tech schemes
• A range of Sky VIP rewards and experiences

How you'll work

We've adopted a hybrid working approach to give more flexibility on where and how we work. The hybrid working expectations for this role are 3 days in the office per week.

Your office base

Osterley

Our Sky Group HQ. Equipped with state-of-the-art technology and workspaces, there's plenty of space to see your big ideas come to life. Here you'll find 13 subsidised restaurants and cafes. You can re-energise at our gym, catch the latest films at our cinema, get your car washed and even get pampered at our beauty salon.

Our Osterley Campus is just a 10-minute walk from Syon Lane train station, or you can get one of our free shuttle buses from Osterley, Gunnersbury and Ealing Broadway stations. Plus, there's free onsite parking available for cars, motorbikes and bicycles.

Who we are

We're Sky, a leading media and entertainment company who connect millions with entertainment, sports, news and arts through innovative products and services. Working with us means you'll be bringing the joy of a better experience to more people, every day. All so we can do better and deliver better for our customers, colleagues and society.

We're an equal opportunity employer and value diversity at our company. We're a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need as early as you can.

Just so you know: if your application is successful, we'll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.

To be eligible for this role you are required to have the appropriate right to work in the UK. Please be aware Sky does not offer sponsorship for this position.

To find out more about working with us, search on social media.