Digital PR Executive

MediaVision; Farringdon; On-site; GBP 26,000 - 30,000; Full time

Benefits offered by this job

Employee Assistance Programme

Friday finish at 4pm

Birthday day off

Company bonus

Summer hours: 3pm Friday

Annual leave 23 days+

Job summary

MediaVision is a UK-based agency specialising in SEO, Digital PR and Content, powered by Metis, our proprietary data platform. We’re hiring a Digital PR Executive to turn data into compelling campaigns and build strong client and journalist relationships.

You’ll work across the full campaign lifecycle, from research and ideation to outreach, reporting and optimisation, guided by senior teammates and a data-forward approach that anchors every story in real value.

Qualifications

• 1+ years' work experience in Digital PR or related area.
• Strong written and verbal communication skills.
• Comfortable working with data to identify stories and measure impact.

Responsibilities

• Analyse market, competitor and audience data to uncover insights.
• Contribute to campaign plans and timelines with SEO/content teams.
• Develop outreach strategies and write engaging pitches.
• Secure outreach opportunities and build journalist relationships.
• Track campaign performance using internal dashboards.

Skills

Written communication

Verbal communication

Data-driven thinking

Multi-project management

Tools

Metis platform

Job description

£26,000–£30,000 per annum, depending on experience.

Why MediaVision is different

MediaVision is built around SEO, Digital PR and Content, all sitting on top of Metis, our own proprietary data platform. Metis brings market opportunity, audience insight and search performance together in one place, rather than juggling separate spreadsheets and tools.

That means our Digital PR team isn't guessing which stories might land. You'll start from real data, but data with a purpose: understanding what an audience cares about, spotting where a story is hiding in a client's market or search trends, then building the creative idea on top of it. It's why our campaigns tend to earn more than column inches: they move the metrics clients actually care about.

We also track everything properly, so you can see, and show, the commercial impact of your work, not just press mentions at the end of the month.

We're also independently recognised as one of Campaign's Best Places to Work 2026, so you're not just taking our word for the culture.

About the role

As a Digital PR Executive, you'll be involved across the full campaign lifecycle: research, ideation, outreach, reporting and building relationships with clients and journalists alike. You'll grow your confidence in pitching and coverage, but also in using data to find the story in the first place and to prove what it achieved. You'll be supported by senior team members throughout, particularly in your first few months.

We're looking for someone who is genuinely curious, comfortable with numbers, and interested in what makes a story work, both commercially and creatively. If that sounds like you, we'll teach you the rest.

What you'll be doing

• Analyse market, competitor, and audience data to uncover newsworthy insights and identify Digital PR opportunities
• Contribute to campaign plans, roadmaps and timelines, working closely with SEO and Content colleagues
• Turn data briefs, content briefs and audience insights into compelling story angles, creative concepts and media-ready narratives.
• Develop and support tailored outreach strategies, with guidance from senior team members
• Write press releases and outreach pitches that are engaging, relevant and grounded in insight
• Identify and secure outreach opportunities and coverage that support campaign goals and client SEO performance
• Build and maintain strong relationships with journalists and other relevant contacts
• Follow and maintain internal data processes. Track and interpret campaign performance using MediaVision's tools and dashboards.
• Communicate campaign activity, progress and results clearly to clients and internal stakeholders, with support from senior colleagues,
• Monitor market and industry trends and share relevant opportunities with the wider team
• Develop a personal area of specialism over time and contribute expertise to the wider Digital PR team
• Contribute to team thought leadership, new business pitches and our monthly innovation sessions, where good ideas get built, not just heard
• Contribute to new business pitches through idea generation and strategic input
• Take part in internal and external training to build skills across Digital PR, SEO, content, data and creative disciplines

Values

Community, Empowerment and Transparency are core to who we are, and we expect these values to guide your approach to work and your interactions with clients and colleagues alike.

What we're looking for

You’ll need

• Strong written communication skills, with the ability to write clear and engaging outreach copy
• Confident verbal communication skills for collaborating with colleagues and speaking with clients
• Inquisitive and confident working with data, using it with purpose to research, interpret and identify stories, understand audiences and shape campaign ideas
• Strong organisational skills and the ability to manage tasks across multiple projects
• Willingness to learn, take feedback on board and develop new skills

Desirable, and areas you'll develop with us

• Experience in Digital PR, content or media relations
• An interest in SEO and how Digital PR contributes to it
• Experience working with consumer, retail or ecommerce brands
• Familiarity with Digital PR tools or analytics platforms

1+ years' work experience desired, but if you don't fit all the criteria and think you're a good fit,

What makes this role different

You’ll be pitching, writing, building relationships and chasing strong stories, developing the core skills every successful Digital PR professional needs, backed by better data and support than most junior teams get.

We're a good fit if you want to bring more rigour and creativity to Digital PR, not just more output, whether your curiosity leans towards storytelling, technology, or, more likely, a bit of both.

The tools and support you'll have

• Metis, our proprietary data platform, for market, competitor and audience research
• Dedicated outreach and campaign tracking tools, instead of spreadsheets and guesswork
• Shared performance dashboards, so the impact of your campaigns is visible, not anecdotal
• An integrated team sitting around you: SEO strategists and content specialists, not a separate department down the corridor
• A genuinely recognisable client roster, including Urban Outfitters, River Island, New Look and Abbott Lyon
• A clear route to develop your specialism and progress into more senior roles over time
• Take part in internal and external training to build skills across Digital PR, SEO, content, data and creative disciplines

What you’ll get

• Employee Assistance Programme
• Friday finish at 4pm
• Birthday day off and a gift
• Company bonus scheme
• Summer hours: 3pm Friday finish in July and August
• 23 days' annual leave, increasing to 25 after two years' service, plus 3 additional days between Christmas and New Year