Digital Planning Director

JR United Kingdom; Bradford; On-site; GBP 50,000 - 80,000; Full time

Job summary

A leading agency seeks a Digital Director to drive strategic digital initiatives and manage client relationships. This role emphasizes innovation and digital maturity, with responsibilities including overseeing multi-channel campaigns and leading a team. Candidates should possess over 6 years of experience in the digital landscape, driving impactful strategies that challenge norms.

Qualifications

• Minimum 6 years in digital planning or activation.
• Strong background in brand or performance digital strategies.
• Proven track record in building client relationships.

Responsibilities

• Lead digital strategy and manage a team of specialists.
• Oversee integrated multi-channel campaigns.
• Identify opportunities for continuous improvement through testing.

Skills

Digital planning

Client relationship management

Innovative thinking

Job description

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Are you looking to join an agency where you have the freedom to shape your career, challenge the norm, and do great work your way? The agency empowers its employees to voice their opinions, share ideas, and challenge perspectives.

As the Digital Director, you will play a pivotal role in enhancing the client's digital maturity. You will provide strategic digital direction and manage a team of digital specialists.

The Role:

• Act as the lead digital contact for clients, building strong, trusted relationships and representing our team as an extension of their marketing function.
• Brief and coordinate channel specialists to deliver integrated, multi-channel campaigns, clearly explaining how each channel complements the others.
• Apply a strong understanding of digital measurement frameworks, best practices, and attribution models to guide your recommendations.
• Lead testing strategies, identifying opportunities for innovation and continuous improvement through test-and-learn initiatives.
• Participate in non-client work such as digital innovation projects, cross-agency collaboration, and new business pitches.

The Candidate:

• At least 6 years of experience in digital planning or digital activation, preferably within the UK.
• Strong background in brand or performance digital planning.
• Proven ability to build and manage client relationships.
• Passion for challenging industry norms and driving innovation in digital planning.

We at Aspire Ltd are a Disability Confident Committed employer.