Digital Performance Analyst

Better placed recruitment; Leeds; Hybrid; GBP 32,000 - 38,000; Full time

Job summary

A leading recruitment agency is seeking a Digital Performance Analyst in Leeds. In this hybrid role, you'll analyze digital marketing channels to provide insights and recommendations, significantly impacting the marketing strategy. Ideal candidates have a quantitative degree and experience with programming languages such as Python or R. Join a team recognized for excellence and make a meaningful impact.

Qualifications

• Significant coursework in statistics or econometrics required.
• Strong analytical skills with a passion for data analysis.
• Ability to navigate ambiguity and provide actionable insights.

Responsibilities

• Provide performance MI and insights, offering actionable recommendations.
• Conduct deep-dive analysis into customer behaviour across digital channels.
• Deliver insight into changes within the customer base through data sources.

Skills

Numerical programming (Python, R, SAS)

Database programming (SQL Server, Azure SQL, SAS)

Customer feedback tools (e.g., Rant & Rave, Medallia)

Data visualisation (e.g., PowerBI)

Critical thinking

Statistical analysis

Education

Degree in a quantitative discipline

Job description

Digital Performance Analyst

Location:Leeds (Hybrid: 2 days in office, 3 days WFH)

Salary:c£32,000–£38,000 (depending on experience)

About the Role:

We’re looking for a talented Digital Performance Analyst to join a dynamic and growing team in the finance sector. You’ll play a key role in helping the marketing department understand the effectiveness of digital channels through quantitative data analysis and qualitative insight. Your work will contribute to the delivery of marketing initiatives and ensure outputs meet internal client needs.

What You’ll Do

• Provide performance MI and insights, offering actionable recommendations.

• Conduct deep-dive analysis into customer behaviour across digital channels and identify ways to improve efficiency and effectiveness.

• Use market research, internal data, and external products to deliver thought-leading insights that enhance marketing segmentation.

• Provide Marketing MI and create insight through customer experience platforms tailored to project and customer needs.

• Deliver insight into changes within the customer base through internal and external data sources.

What We’re Looking For

• Degree in a quantitative discipline with significant coursework in statistics, econometrics, or a related field.

• Experience with numerical programming (Python, R, SAS) and database programming (SQL Server, Azure SQL, SAS).

• Experience using customer feedback tools (e.g., Rant & Rave, Medallia).

• Strong critical thinking skills, intellectual curiosity, and the ability to navigate ambiguity.

• Experience in data visualisation (e.g., PowerBI).

Why Join?

You’ll be part of a supportive, high-performing team in a company recognised as one of the best places to work in the UK. You’ll have the opportunity to make a real impact, contribute your ideas from day one, and help improve the lives of millions of customers.

Apply Now

If you’re ready to use your analytical skills to drive insight and influence marketing strategy, we’d love to hear from you.