Digital Operations Manager (Next Best Actions) UK

TN United Kingdom; Slough; On-site; GBP 50,000 - 80,000; Full time

Job summary

An established industry player is seeking a Digital Operations Manager to drive digital transformation and enhance patient engagement. This role offers the opportunity to lead innovative digital programs, optimize stakeholder engagement, and collaborate with diverse teams. You will leverage your expertise in CRM systems and orchestration engines to implement effective digital solutions. Join a forward-thinking organization dedicated to making a positive impact on patient care and be part of a dynamic team that values innovation and agility. If you're passionate about digital operations and eager to make a difference, this is the role for you.

Qualifications

• Experience with CRM systems, especially Veeva, and digital channels.
• Strong analytical skills with a focus on business case analysis.

Responsibilities

• Understand business requirements and improve processes with digital solutions.
• Lead cross-functional teams and manage the Next Best Action engine.

Skills

CRM Systems (Veeva)

Digital Channels and Media

Orchestration Engines

Agile Methodologies

Analytical Skills

AI-based Digital Solutions

Healthcare or Pharma Experience

Tools

Salesforce Marketing Cloud

Verso Engine

Job description

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Digital Operations Manager (Next Best Actions) UK, Slough

Client: UCB

Location: Slough, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 2e6c2336ed4a

Job Views: 11

Posted: 29.04.2025

Expiry Date: 13.06.2025

Job Description:

Make your mark for patients

We are looking for a Digital Operations Manager (Next Best Action) who is agile and innovative to support the Digital Operations group. The role is ideally based in Belgium, Germany, or the UK. Other European countries can also be considered.

About the role

As part of our digital transformation journey, we aim to add value to our Patient Value Units (PVU) brand strategies via new technologies, business process optimizations, and analytical expertise. You will build innovative end-to-end digital programs creating seamless experiences across channels, devices, and technologies for external stakeholders and patients. You will be responsible for our external stakeholder engagement tools and processes used by field teams.

Who you’ll work with

Internal stakeholders including IT, medical, legal, and compliance teams.

What you’ll do

• Understand the business requirements of internal stakeholders at regional and local levels.
• Identify opportunities to improve processes and implement digital solutions.
• Foster collaboration among stakeholders, including business units, IT, legal, and compliance.
• Lead a cross-functional team as product owner of our Next Best Action engine (Salesforce Marketing Cloud-based) to optimize healthcare professional engagement strategies.
• Lead a vendor team responsible for the technical development of the engine.
• Establish data collection, quality, process improvements, and governance foundations for digital solutions.
• Guide the analytics team to enhance personalized stakeholder engagement solutions.

Qualifications and Skills

• Knowledge of CRM systems, especially Veeva; interest in digital channels and media.
• Experience with orchestration engines & journey solutions (e.g., Verso Engine, SFMC).
• Apply agile methodologies for project delivery.
• Strong analytical skills, especially in business case analysis and channel performance insights.
• Experience with AI-based digital solutions.
• Effective at presenting and influencing senior management decisions.
• Healthcare or pharma experience is a plus.
• Willingness to travel up to 20% depending on location.

If you’re ready to ‘go beyond’ and make a difference for patients, we’d love to hear from you!