Digital Media Planning Executive – Ad Operations/Salesforce CRM Analytics

Templeton & Partners - Innovative & Inclusive Hiring Solutions; Greater London; Hybride; GBP 32 000 - 52 000; Plein temps

Résumé du poste

Templeton & Partners - Innovative & Inclusive Hiring Solutions seeks a Digital Media Planning Executive in London. You will develop, manage, and coordinate digital ad campaigns across streaming, digital, and CTV platforms.

Reporting to the Digital Planning Manager, you will support 15+ markets, liaising between pre-sale proposals, ad tech, and post-sale delivery to drive revenue and optimize performance.

Qualifications

• Advanced Excel skills including PivotTables, nested formulas and lookups.
• Hands-on experience with enterprise ad servers and data platforms (GAM 360, FreeWheel, Looker, GA).
• Prior experience in media owners, streaming platforms, digital agencies, or client-side ad ops is advantageous; interest in digital video/CTV/programmatic advertising.

Responsabilités

• Serve as the main point of contact for international ad sales teams, delivering strategic, customized media plans.
• Use ad servers and analytics tools to forecast inventory, analyze capacity, and optimize yield.
• Ensure media proposals align with rate cards and local guidelines.
• Coordinate end-to-end campaign workflow from order entry to go-live.
• Track the digital pipeline and revenue using CRM systems and provide status updates.

Connaissances

Excel

English communication

Campaign planning

Data analysis

Campaign coordination

Outils

Google Ad Manager 360

FreeWheel

Looker

Google Analytics

Description du poste

Location: London, UK (Hybrid as agreed directly)

About the Role

Our well known and well-trusted client's Digital Ad Operations team within the International Ad Sales organization is seeking a Digital Media Planning Executive to develop, manage, and coordinate high-impact digital ad sales media campaigns across our flagship streaming, digital, and connected TV (CTV) platforms.

Reporting directly to the Digital Planning Manager, you will play a pivotal role supporting our international sales network across 15+ markets. You will act as a key liaison between pre-sale client proposals, ad tech yield/inventory teams, and post-sale delivery teams to drive revenue and maximize advertising performance.

Key Responsibilities

• Client Brief & Strategic Response: Serve as the main point of contact for assigned international ad sales teams, delivering strategic, customized media plans tailored to advertiser KPIs and budgets.
• Inventory Forecasting & Ad Tech Operations: Leverage primary ad servers and analytics tools (Google Ad Manager / GAM 360, FreeWheel, Looker) to run accurate inventory availability forecasts, analyze capacity, and optimize yield.
• Policy & Pricing Compliance: Collaborate with local international inventory managers to ensure all media proposals align with commercial guidelines, rate cards, and local compliance standards.
• End-to-End Campaign Workflow: Seamlessly hand off confirmed campaigns to Traffic & Campaign Management teams, ensuring accurate order entry, ad tagging, and metadata validation prior to go-live.
• Pipeline Tracking & Revenue Management: Monitor and track the digital pipeline using CRM systems (e.g., Salesforce), maintaining accurate status updates on prospective, booked, and cancelled campaigns.

Required Qualifications & Technical Skills

• Data & Analytical Tools: Expert-level proficiency in Microsoft Excel (Nested formulas, Pivot Tables, VLOOKUP/XLOOKUP, Data Visualization).
• Ad Tech Stack Familiarity: Hands-on experience or exposure to enterprise digital ad servers and data platforms (e.g., Google Ad Manager 360, FreeWheel, Looker, or Google Analytics).
• Industry Knowledge: Prior experience within media owners, streaming platforms, digital agencies, or client-side ad ops is advantageous; strong interest in digital video/CTV/Programmatic advertising is required.
• Communication Skills: Excellent written and verbal communication skills in English; ability to present technical inventory data to commercial teams clearly.
• Languages: Fluency in English is required; professional proficiency in French, Spanish, German, or Cantonese is highly advantageous.