Digital Media Manager (12 month Maternity Cover)

The Home Agency; Leeds, Winchester; Hybrid; GBP 35,000 - 55,000; Full time

Job description

IMA Life

• Hybrid and flexible working policy
• Career development opportunities with dedicated L&D budget
• Competitive salary
• Member of the Institute of Practitioners for Advertising
• Healthcare Cash Plan
• Christmas Closure
• A working environment that champions ED&I
• Disability Confident Accredited employer
• Careers after Babies partner and Menopause Workplace Pledge employer
• Access to Coaching
• Cycle to work scheme
• Employee discounts e.g. gym memberships
• Global office locations
• Vibrant agency environment with regular social and wellbeing activities
• Internal employee forum

About the team

The IMA Media team help clients connect their advertising to the target audience through paid media channels. We start by gathering audience insight in terms of who they are, what they look like, and what media they consume. Once we have that information we begin media planning using our bespoke planning process. We select media based on its ability to resonate with and deliver to the audience, always remaining relevant in terms of context and mindset.

Summary of the role

The Digital Media Manager is responsible for the day to day running of client business, using high levels of initiative to deliver effective media planning, implementation and optimisation across digital channels for our clients. This role requires a key focus on integration with wider media (paid, owned, earned) team and wider IMA services such as strategy, creative and digital.

Some responsibilities of the Digital Media Manager role will include:

• To formulate media solutions/plans – according to client needs/objectives – by researching, planning and buying media, across digital channels (whilst also maintaining knowledge of more traditional channels and how these interact with and impact on digital channels) - with support where necessary of senior team members.
• To co-ordinate media planning insight and strategy development for clients, managing the gathering of audience insight whether it be from research or data. Ensuring we are applying the 4R’s and advising clients on the latest industry challenges around attention, cookies, GDPR, etc.
• To offer senior manager level support on client accounts, developing strong relationships and a position of trusted advisor on media related briefs.
• To support in the construction of pitch documents and client proposals.
• To own relationships with media owners and be competent negotiating rates, timings & positioning on behalf of clients.

Interested? If so, we’d love to hear from you.

Just a heads up that we don't hire through recruitment agencies, so if you'd like to be considered for a role, please only apply directly as we'd still like to hear from you!

#LI-Hybrid

IMA actively encourages applications from disabled people and will provide any reasonable adjustments required for you to interview with us.