Digital Media Campaign Coordinator

Asda; Leeds; Hybrid; GBP 26,000 - 34,000; Full time

Benefits offered by this job

Discretionary bonus

Company pension 7% matched

Colleague discount 15% in store and在线

Wellbeing services

Inclusion Networks

Parental leave policies

Job summary

Asda is seeking a Client Assistant to join the Digital Media Operations team. You will support end-to-end delivery of digital retail media campaigns across Asda’s onsite and offsite channels, helping set up, monitor and optimise campaigns across sponsored products, onsite display and offsite media channels.

Working with the Client, Commercial and Media teams, you will ensure campaigns launch accurately, deliver against objectives and provide a great experience for suppliers and customers.

Qualifications

• Experience in digital media, ecommerce, marketing, campaign operations or a similar role is desirable.
• An understanding of digital campaign delivery, including trafficking, monitoring, optimisation and reporting.
• Awareness of onsite and offsite media channels, such as sponsored products, digital display, programmatic media or paid social.
• Strong attention to detail, with the ability to manage multiple campaigns and deadlines accurately.
• Comfortable working with campaign data and using it to identify issues and opportunities.
• Strong organisational, communication and stakeholder-management skills.
• Able to work independently while contributing effectively within a wider, cross-functional team.
• Comfortable working in a fast-paced environment where priorities, platforms and processes continue to evolve.
• A proactive approach to problem-solving and a willingness to learn new media platforms and technology.

Responsibilities

• Support the planning, set-up and delivery of digital media campaigns across onsite and offsite channels.
• Coordinate campaign information, creative assets and approvals to ensure activity launches accurately and on time.
• Monitor live campaigns against agreed budgets, timelines and performance objectives.
• Identify delivery issues, media inefficiencies and revenue risks, escalating them quickly and supporting appropriate solutions.
• Make or coordinate campaign optimisations to improve delivery and performance.
• Produce accurate and timely campaign reports, highlighting results, challenges and recommended actions.
• Maintain campaign trackers, booking information and platform records to create a clear and reliable view of activity.
• Work collaboratively with internal teams, agencies, suppliers and media technology partners.
• Support the development of consistent campaign-management processes and ways of working.
• Keep up to date with developments across onsite retail media, programmatic display, paid social and other offsite channels.

Skills

Digital media

Campaign operations

Data analysis

Attention to detail

Stakeholder management

Job description

Asda is seeking a Client Assistant to join the Digital Media Operations team. You will support end-to-end delivery of digital retail media campaigns across Asda’s onsite and offsite channels, helping set up, monitor and optimise campaigns across sponsored products, onsite display and offsite media channels.

Working with the Client, Commercial and Media teams, you will ensure campaigns launch accurately, deliver against objectives and provide a great experience for suppliers and customers.