Digital Marketing & Ticketing Executive

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Diageo
London
GBP 30,000 - 50,000
Be among the first applicants.
2 days ago
Job description

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Digital Marketing & Ticketing Executive

Apply locations London, England | time type Full time | posted on Posted Yesterday | time left to apply End Date: May 5, 2025 (8 days left to apply) | job requisition id JR1112265

Job Description :

Digital Marketing & Ticketing Executive

Guinness Open Gate Brewery London

Location: Covent Garden, London

Full time, permanent

Closing Date: Sunday 4th May

About Us

The Guinness Open Gate Brewery London (GOGBL) is creating a new Guinness neighbourhood in London that will showcase brewing, food, retail, and culture. Covering 52,000 square feet of heritage buildings and a central courtyard in Covent Garden, GOGBL aims to be a key growth driver for Guinness, engaging a new generation of drinkers and enhancing brand relevance and saliency. Guinness has experienced outstanding growth, increasing by around 50% since 2019, reaching historic highs in value, volume, and market share in its 264-year history.

Location

Key elements of the site include:

  • Iconic Guinness Gates as the main entrance, offering cultural impact in London.
  • Restaurants, Taproom, and bars serving outstanding food and beer.
  • An all-weather historic courtyard with a top-tier bar experience.
  • Retail spaces including collaborations with brands.
  • A rooftop glass box for dining and drinking with views of London.
  • Brewery and beer tasting tours.
  • A cultural events space equipped for meetings and conferences.

Your Responsibilities:

  • Managing the website backend, including deploying tickets, experiences, and content updates.
  • Executing and reporting on CRM campaigns for GOGBL.
  • Supporting paid media campaigns with the Digital Marketing & Performance Manager.
  • Providing insights and reports for all online channels, updating the team regularly.
  • Collaborating with the Events & Reservations team, sharing consumer behavior and booking insights.

Key Team Members

The role reports to the Digital Marketing & Performance Manager within the Sales & Marketing team. You will work closely with the wider Diageo teams, including Data & Technology, Legal, Media, and CRM.

Qualifications and Experience:

  • Deep understanding of CRM, including email campaigns.
  • Experience with Google and Meta ad platforms.
  • Hands-on experience with email creation and CMS.
  • Ability to communicate digital concepts clearly to non-technical stakeholders.
  • Passion for creating seamless multi-channel online consumer experiences.
  • Skills in data analysis and storytelling.
  • Understanding of responsible marketing and GDPR compliance.
  • Experience working with brands with a distinct tone of voice.
  • Experience with ticketing systems (preferred but not essential).

Working with Us

We value flexibility and encourage applicants to discuss their needs. Our benefits include modern work policies, wellbeing activities, performance-based bonuses, gym subsidies, pension schemes, and share options.

Our purpose is to celebrate life daily and foster an inclusive culture where everyone feels valued. We believe diversity enriches our business and are committed to creating an inclusive environment that reflects our broad consumer base.

Join us to be part of an organization that champions diversity and inclusion, encouraging authenticity and belonging for all employees.

Worker Type : Regular

Primary Location: 1HQ

Additional Locations :

Job Posting Start Date : 2025-04-24

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