Digital Marketing Specialist (Remote)

Career Advisor; London; Remote; GBP 35,000 - 50,000; Full time

Job summary

A career coaching service is seeking a Remote Digital Marketing Specialist to manage paid advertising campaigns on platforms like LinkedIn and Facebook. The ideal candidate will have strong skills in audience targeting and data analysis, with opportunities for professional growth. This freelance role offers flexible working hours and an innovative team environment. To apply, please send your CV and cover letter to the provided email.

Benefits

Competitive salary

Flexible working hours

Opportunities for professional growth

Supportive team environment

Qualifications

• Proven experience managing paid advertising campaigns on social media platforms.
• Strong understanding of audience targeting, retargeting, and conversion optimization.
• Analytical mindset with the ability to interpret data and generate actionable insights.

Responsibilities

• Plan, execute, and optimize paid advertising campaigns on social media.
• Conduct audience research and segmentation for precise targeting.
• Monitor and report on campaign performance using analytics tools.

Skills

Paid advertising management

Audience targeting

Data analysis

Fluent English

Tools

Facebook Ads Manager

Google Analytics

Job description

Overview

Job Title: Digital Marketing Specialist (Remote) | Location: UK/Remote | Employment Type: Freelance

About the project: Anna is a career coach who helps young professionals and emerging leaders with clarity, confidence, and direction in their careers. The role seeks a Digital Marketing Specialist with AI skills and fluent English. Experience with cases in the EU is a plus.

Responsibilities

• Plan, execute, and optimize paid advertising campaigns on LinkedIn, X (formerly Twitter), Facebook, and Instagram.
• Conduct audience research and segmentation to ensure precise targeting.
• Monitor, analyze, and report on campaign performance using analytics tools.
• Test and implement new strategies to improve ROI and KPIs.
• Collaborate with the marketing team to align campaigns with overall marketing goals.
• Stay up-to-date with trends, tools, and best practices in digital advertising.

Requirements

• Proven experience managing paid advertising campaigns on social media platforms.
• Strong understanding of audience targeting, retargeting, and conversion optimization.
• Experience with analytics tools (Facebook Ads Manager, Google Analytics, etc.).
• Analytical mindset with the ability to interpret data and generate actionable insights.

Benefits

• Competitive salary
• Flexible working hours
• Opportunities for professional growth and development
• Supportive and innovative team environment

How to Apply

Please send your CV and a brief cover letter explaining your experience in paid advertising campaigns to [e-mail]