Digital Marketing Specialist

Integral Memory Plc; Wembley; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading technology company is seeking a PPC Manager to drive their E-Commerce and Marketing campaigns. This role involves strategizing and executing PPC activities across various platforms, focusing on Amazon initially. The ideal candidate will have extensive experience in managing PPC campaigns and a strong analytical mindset to maximize ROI. Join a rapidly growing team and make a significant impact in a competitive sector.

Qualifications

• Minimum 4 years of experience managing PPC campaigns.
• Strong knowledge of advertising on marketplaces.

Responsibilities

• Develop and lead execution of PPC campaigns in the UK, Europe, and USA.
• Monitor and optimize PPC campaigns across multiple accounts.

Skills

Analytical Skills

Attention to Detail

Commercial Mindset

Tools

Google Ads

Semrush

Pacvue

Skai

Job description

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HR Business Partner (Talent) @ Integral Memory Plc | Strategic HR Leader in Talent Acquisition

The Role:

The PPC Manager will form an important part of the E-Commerce and Marketing teams as you will help plan strategy and lead on the execution for Integral’s E-Commerce and Marketing PPC campaigns in the UK. You will work closely with the Head of E-Commerce and Product Managers to drive product awareness whilst maintaining a strong focus on ROAS. The role will focus on Global Amazon campaigns initially to help bolster growth and product launches, and then and widen out to Search, Social and other Marketplaces. This is a great opportunity to make the role your own, challenge yourself in a competitive sector and join at a time of rapid growth.

Responsibilities

• Help develop strategy for and lead execution of UK, Europe and USA Amazon PPC activity (Sponsored Products, Sponsored Brands and Sponsored Display), Paid Search, Paid Social and other Marketplaces
• Setup, monitor and optimise PPC campaigns (Amazon, Other Marketplaces, Search, Social)
• Daily control of ACOS and spend across multiple accounts
• Run post-campaign analysis and reporting on campaign effectiveness / performance
• Liaise with different internal departments to maximise campaign return on investment
• Implement Amazon Advertising strategies including new product launches and test and learn
• Present reports to different stakeholders within the business
• Keep up to date with the latest PPC products, updates and changes, including Amazon and Marketplace Advertising

Requirements:

• Minimum 4 years of experience managing and activating Pay Per Click / Paid Search campaigns.
• Strong knowledge of using tools such as Google Ads, Semrush, Pacvue, Skai etc.
• Strong knowledge and understanding of advertising on marketplaces.
• Strong analytical skills in order to fully optimise campaigns and ensure maximum return on investment (ROI).
• Confident and comfortable producing and presenting reports to different stakeholders within the business.
• Strong commercial mind set and acumen.
• High levels of attention to detail.
• Energy and drive with the wiliness to take on responsibility.

Interest, knowledge or experience working within the technology or computer hardware sectors would be a plus.

The Company:

Integral Memory PLC is a long-established and fast-growing technology company founded in the UK over 30 years ago. It has grown into a highly successful and financially independent international business with offices in London and across Europe.

Integral Memory Division:

The link between high-end competitive gaming, encrypted military level memory drives and pushing the visual boundaries of creative photography. Our imaginative solutions to the ever-advancing demands of data storage that transcends the cloud has made the Integral logo synonymous with quality, sustainability and reliability.

From lighting up industrial warehouses and retail spaces across Europe, to delivering soft ambient lighting in bathrooms, kitchens and living rooms. From expandable lighting systems for smart buildings, to transforming outdoor spaces with innovative lighting solutions to enhance the human experience – Our innovative and award-winning product range challenges the norm as we continue to bring cutting-edge lighting solutions to the market.

Our award-winning products are sold by resellers in more than 50 countries worldwide and are trusted by large corporations, government departments, and educational institutions.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Appliances, Electrical, and Electronics Manufacturing and Computer Hardware Manufacturing

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