Digital Marketing Specialist

Michael Page (UK); England; Hybrid; GBP 35,000 - 40,000; Full time

Job summary

Join a thriving company in the home appliance sector as a Digital Marketing Specialist. This role involves developing and implementing innovative digital marketing strategies across various channels, including social media and email. You'll track performance data, enhance customer experiences, and manage SEO strategies. With a competitive salary and a focus on professional growth, this position offers a rewarding opportunity in a stable and inclusive work environment. If you're creative, analytical, and passionate about digital marketing, this is the perfect chance to make a significant impact.

Benefits

Generous holiday leave

Opportunities for professional growth

Inclusive company culture

Flexible working arrangements

Qualifications

• 2+ years of experience in digital marketing.
• Strong understanding of SEO and Google Analytics.

Responsibilities

• Develop and implement digital marketing strategies across channels.
• Create engaging content for social media platforms.

Skills

Digital Marketing

SEO

Google Analytics

CRM Management

Copywriting

Ecommerce (Magento, Shopify)

Content Creation

Analytical Skills

Tools

Magento

Shopify

Job description

• Digital role with a thriving business in the home appliance sector
• Manage content and digital strategy across multiple channels

About Our Client

Our client is a well-established, mid-sized organisation in the home appliance industry. Located in Oxfordshire, they are known for delivering quality products and maintaining an inclusive and rewarding work environment. They have a great team with lots of opportunities for a new joiner looking to work in a stable business.

Job Description

• Develop and implement digital marketing strategies across various channels. Core channels include: Social media, CRM, Email and Website.
• Track performance data and provide insights to improve marketing campaigns
• Create engaging content for the company's social media platforms to drive brand awareness
• Collaborate with the internal team to enhance customer experience through meaningful content
• Maintain up-to-date knowledge of industry trends and technologies
• Coordinate with sales team to align digital marketing campaigns with sales activities
• Manage and improve the company's SEO strategy

The Successful Applicant

A successful Digital Marketing Specialist should have:

• Experience in a digital marketing role for at least 2 years
• Ecommerce experience with tools like Magento, Shopify is a bonus
• Proven experience in crafting digital marketing strategies
• Strong understanding of SEO, Google Analytics, and CRM management
• Excellent communication and copywriting skills
• A creative mindset with an analytical and commercial approach
• Familiarity with the home interior sector

What's on Offer

• A competitive salary package ranging from £35,000 - £40,000
• An inclusive and rewarding company culture in a stable business
• 5 days in the office preferred, open to hybrid - 3 days minimum in the office
• Opportunities for professional growth and development
• Generous holiday leave