Digital Marketing Specialist

Nichols College; Dudley; On-site; GBP 60,000 - 80,000; Full time

Job summary

A dynamic educational institution in Dudley is seeking a driven Digital Marketing Specialist to support and grow digital marketing initiatives. You will assist in selling services to local businesses, create campaigns, and build client relationships. Ideal candidates will have a passion for digital marketing and some experience in sales. This role offers competitive salary and benefits, and training opportunities for career growth.

Benefits

Competitive salary with performance-based commission

Health insurance

Paid time off

Mileage reimbursement

Training in digital marketing and sales

Qualifications

• 0-2 years of experience in digital marketing or sales.
• Strong desire to learn digital marketing and sales techniques.
• Proven ability to meet sales goals or demonstrate persuasive skills.

Responsibilities

• Assist in pitching and selling digital marketing services to prospective clients.
• Support the creation of digital marketing campaigns.
• Build and maintain client relationships.

Skills

Communication skills

Basic knowledge of digital marketing tools

Data analysis

Interpersonal skills

Sales techniques

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Mailchimp

Canva

PowerPoint

Job description

and the job listing Expires on August 21, 2025

We are seeking a driven Digital Marketing Specialist with a focus on sales to support and grow our digital marketing initiatives. This role is ideal for someone with a basic understanding of digital marketing and a passion for building client relationships, closing deals, and driving revenue through digital campaigns. As a part of our sales team, you’ll work closely with our Director of Sales to attract new clients and promote our digital marketing services.

Key Responsibilities:

• Assist in pitching and selling digital marketing services (e.g., Display, Geofencing, Social Media, SEM, etc.) to prospective local businesses.
• Support the creation and execution of digital marketing campaigns across digital platforms.
• Build and maintain client relationships to ensure satisfaction and repeat business.
• Conduct basic market research to identify potential leads and tailor presentations to client needs.
• Have a strong desire to be out of the office and in front of as many potential new clients as possible every day.
• Build engaging sales presentations.
• Monitor campaign performance and report results to clients and internal teams.
• Stay updated on digital marketing and sales trends to improve pitch strategies and campaign effectiveness.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent coursework/internship/job experience). College degree encouraged, but not required.
• 0-2 years of experience in digital marketing or sales (internships, freelance work, or personal projects count).
• Basic familiarity with digital marketing tools like Google Analytics, Mailchimp, or social media ad platforms.
• Strong interpersonal and communication skills, with the ability to present ideas and build rapport with clients.
• Proven ability to meet sales goals or demonstrate persuasive skills (e.g., through internships, retail, or student projects).
• Eagerness to learn digital marketing and sales techniques in a fast-paced environment.
• Comfort with data analysis to track campaign performance and inform sales strategies.
• Basic knowledge of SEO, PPC, or social media advertising is a plus.
• Ability to work independently, cold call, generate leads, and perform other types of client outreach.
• Enthusiasm for creating compelling sales presentations or using graphic design tools (e.g., Canva, PowerPoint, etc.).

What We Offer:

• Competitive salary with performance-based commission incentives.
• Health insurance, dental insurance, paid time off, mileage reimbursement.
• Training in digital marketing and sales to accelerate career growth.
• A collaborative, energetic, and fun team environment.