Digital Marketing Specialist

Newstaff Employment Services Ltd.; Crawley; On-site; GBP 35,000 - 41,000; Full time

Job summary

A successful company based in Crawley is seeking a Digital Marketing Specialist. The ideal candidate will have digital marketing experience, engage in content creation and social media management, and be responsible for SEO and analytics. This role offers a salary of £35,000 per annum, a friendly working environment, and additional benefits like paid holidays and pension contributions.

Benefits

4 weeks paid holiday

Friendly working conditions

Pension contributions

Qualifications

• Excellent writing and proof-reading skills are essential.
• Experience in social media management and content creation.
• Good understanding of SEO and Google Analytics.

Responsibilities

• Daily content creation for social media across multiple brands.
• Managing e-commerce sites and updating content using WordPress.
• Conducting market research and analyzing web traffic for optimization.

Skills

Writing

Proof-reading

Social Media Management

SEO

Google Analytics

Adobe Creative Tools

Photography

Video Editing

Content Creation

Job description

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Newstaff Employment Services is recruiting for a Digital Marketing Specialist to join a successful company based in Crawley, West Sussex.

The ideal candidate will have digital marketing and creative experience who would utilise their skills in a variety of marketing projects.

Reporting to the Marketing Manager.

Essential skills & experience:

• Excellent writing and proof-reading skills
• Good understanding of social media platforms
• Social Media management and content creation experience
• Experience in using Photoshop and other Adobe creative tools
• Photography and basic video editing skills a plus
• Good understanding of SEO with experience in keyword research
• Working knowledge of Google Analytics
• Creative flair with attention to detail
• IT literate with good working knowledge of Microsoft Office (Outlook, Excel, Word)
• Experience of working in a multi-brand environment
• Proactive, able to work as part of a team as well as on own initiative

Daily creation of content for social media for multiple brands, including scheduling content, conducting analysis, reporting and closely monitoring social media channels and engagement.

• Responding to customers’ feedback and enquiries on social media channels

Writing engaging, SEO optimised copy for company blog, websites and marketing communications.

• Support with managing and maintaining e-commerce sites, uploading new content to websites, updating products, creating new pages and optimising/editing existing content using WordPress and WooCommerce CMS.
• Analysing traffic and engagement on our websites, producing reports with propositions on improvement and optimisation.
• Creating email marketing campaigns regularly using mailchimp.
• Carrying out market research and monitoring competitor activity, demand, brand positioning and awareness for current and future products.
• Help with creation and management of social media campaigns
• Product Photography, image processing and some graphic design work.
• Assisting with other tasks such as competitor analysis, SEO, data entry, liaison with other branches and production of marketing materials, e.g. catalogue, brochures, flyers, adverts, newsletter.
• Work alongside the rest of the team by assisting with photoshoots, content creation, event organisation.

Salary: £35, pa depending on experience + 4 weeks paid holiday + friendly working conditions + pension contributions