Digital Marketing Manager (UK & IE)

Portakabin limited; York; On-site; GBP 48,000 - 55,000; Full time

Job summary

A leading modular building company in York is seeking a Digital Marketing Manager for the UK & Ireland. You will drive digital marketing strategies, optimize website performance, and manage budget across channels to meet business objectives. Candidates should have a strong background in digital channel management and excellent stakeholder engagement skills. This role offers competitive salary and benefits, including 25 days holiday and private medical insurance.

Benefits

25 days holiday plus bank holidays

Flexible working principles

Contributory pension

Annual bonus

Single Private Medical Insurance

Qualifications

• Expertise in managing and reporting across digital channels.
• Strong understanding of Google Analytics.
• Experience managing large digital budgets.

Responsibilities

• Create a UK & IE digital road map and manage its deployment.
• Optimize digital marketing channels for lead generation.
• Develop and maintain excellent relationships with stakeholders.

Skills

Digital channel management

Google Analytics

Stakeholder management

CRM & CMS platforms

PPC and paid advertising

Budget management

Education

Degree in relevant discipline

Job description

Role: Digital Marketing Manager UK & IE

Salary: £48,000 - £55,000 plus bonus

Location: York

Are you the exceptional person we need to help us harness the awesome power of the Digital Marketing?

We’re looking for a Digital Marketing Manager for UK & Ireland to develop, manage, optimise and maximise all the digital assets of Portakabin, with a heavy focus on our business-critical website and PPC.

As a Digital Marketing Manager, you will:

* Work alongside the Digital Marketing & Content Lead to create a UK & IE digital road map and own its successful deployment to achieve business objectives

* Ensure that all activity undertakes a customer-first, commercial and insights-driven approach to drive team and company goals

* Develop website content and functionality so that it is always best in class and up to date

* Optimisation of digital marketing channels to achieve lead generation and conversion targets.

* Manage the performance of the digital web agency and all digital suppliers on time, to budget and to quality.

* Maintain brand consistency to brand guidelines and protect IP.

* Develops and maintains excellent working relationships with internal stakeholders, gaining their commitment through persuading and influencing

* Identifying latest trends through market research and working with others to brainstorm innovative growth strategies

Benefits & Opportunities:

* 25 days holiday plus bank holidays, option to buy 5 days

* Working flexibly principles

* Contributory pension

* Annual bonus

* Single Private Medical Insurance

As a Portakabin Employee, youwill also be able toaccess a range of dedicated health and wellbeing services, a chance to give back to your community with an annual volunteering day off, and fully funded professional qualifications!There is alsoa greatopportunity for career progression within Portakabin.

Our ideal candidate

We are looking for someone who has:

* Expertise of managing and reporting across digital channels (websites, Google Ads, PPC, Bing, Paid social, Digital PR, email etc.)

* Strong understanding of Google Analytics

* Excellent stakeholder management with influencing and persuasion skills

* Ability to structure information to meet needs of customers

* Experience operating and managing CRM & CMS platforms

* Proven track record of successfully developing and managing class leading B2B international website.

* Previous experience of working closely with external agencies

* Expertise of working in a corporate/agency environment

* Understanding of PPC / other paid advertising and experience managing paid advertising budget / analysing results

* Experience managing large dedicated digital budget

* Hold a degree or equivalent in relevant a discipline

Why Portakabin?

At Portakabin, we design and deliver high-quality modular buildings for organisations of all sizes. Our solutions support a wide range of sectors, including manufacturing, education, healthcare, transport, utilities, and construction.

We’re committed to sustainability, from reducing the environmental impact of our own operations, to designing energy-efficient buildings for our customers, and supporting the communities we serve through employee volunteering and charitable giving.

Today, more than 2,000 people work for Portakabin across ten European countries.

Portakabin is an equal opportunities employer and is committed to the equal treatment of all current and prospective colleagues. We welcome applications from people of all backgrounds and perspectives and hire great people to build talented and diverse teams.

We are committed to making reasonable adjustments throughout the application, recruitment, and onboarding processes for candidates that require additional support and/or adjustments to be made. If you are having any difficulty applying, please contact our recruitment team on [e-mail]