Digital Marketing Manager (SEO/PPC)

Gilchrist Recruitment Partnership Ltd; Scotland; Hybrid; GBP 29,000 - 35,000; Full time

Job summary

Join a leading digital agency in Glasgow as an SEO and PPC Specialist, where creativity meets strategy. In this role, you'll collaborate with a talented team, driving impactful digital marketing campaigns for Scotland's top brands. With a focus on career progression, you'll leverage your expertise in SEO and PPC, while enjoying a hybrid work environment. This position offers a competitive salary and the opportunity to grow within a dynamic, supportive team. If you're passionate about digital marketing and eager to make your mark, this is the perfect opportunity for you.

Qualifications

• Minimum two years’ experience in digital marketing.
• Strong technical SEO knowledge and link building skills.
• Experience managing PPC campaigns and producing reports.

Responsibilities

• Work collaboratively in a vibrant digital marketing team.
• Manage SEO and PPC campaigns for prominent brands.
• Produce insightful reports and optimize landing pages.

Skills

Problem Solving

Communication Skills

Strategic Thinking

Analytical Skills

Attention to Detail

Teamwork

Tools

Google Analytics

Google Search Console

Google Tag Manager

Microsoft Office

Lookers Studio

Content Management Systems (Umbraco, Magento, WordPress)

Job description

Job Description

This is a brand new role within a leading Glasgow full service digital agency who are known to have a creative and passionate approach to their cutting edge projects and great array of clients.

You’ll be working in a collaborative and sociable environment where your career progression and ongoing digital education is key. You’ll be working hybrid (minimum 2 days per week in their Glasgow city centre office, 3 days WFH).

We’re looking for a highly organised digital professional who has a passion for bringing projects to life in a vibrant and dynamic team.

SEO and PPC Specialist

We’re looking for a talented digital marketing specialist in SEO and PPC, to join this growing team in Glasgow’s City Centre. You’ll work in alongside a hugely talented digital marketing team working for some of Scotland’s biggest brands. The team is growing with loads of opportunity for your career to grow within the team.

What our client is looking for?

• Excellent problem solving and communication skills
• The ability to think strategically and analytically
• Be organised and self-motivated with good attention to detail
• Be a team player, confident and outgoing

Key skills/experience

• Minimum two years’ experience of working in a digital marketing environment
• Extensive experience of Google Analytics, Google Search Console, Google Tag manager
• Experience of producing insightful reports in Lookers Studio
• Sound knowledge of Microsoft Office; especially Excel, Word and Outlook

SEO

• Strong technical, on page and off-page SEO knowledge with an ethical and innovative approach to link building
• Sound knowledge of local search optimisation
• Knowledge of the latest algorithmic updates by major search engines and how they impact SEO
• Experience of conducting keyword research

PPC

• Experience of managing successful paid search, Google Shopping, Display and Remarketing campaigns
• Experience of producing optimal landing pages for paid campaigns
• Technical knowledge of Google Ads, keyword research to inform campaign structure, writing engaging and Google Analytics tracking codes, as well as best practice implementation

Optional extras

• Experience of using Content Management Systems, such as Umbraco, Magento and WordPress
• Knowledge of HTML and CSS

It may be that you’re stronger in one discipline but are happy to work across both - and have the ability to skill up / get up to speed in the other.

Salary to £35,000 + great benefits.

FURTHER IMPORTANT INFORMATION:

Gilchrist Recruitment Partnership are a specialist recruitment agency and recruiting partner within the Marketing, Digital communications/PR, Creative & Design and Advertising industry for Scotland, both agency and client side.

When submitting your application, please outline your current salary, salary expectations and notice period. It is also essential that you are already legally permitted to work in the UK with the associated paperwork if you are not a UK citizen.

If you are not currently living in Scotland, please explain/outline your plans and timelines for relocation to Scotland. We are a Scottish based recruiter who generally do not represent “remote” opportunities - thus you will be either living in Scotland or have solid plans to relocate.

We cannot guarantee a response to each individual application, made necessary by the level of response we receive. We will contact only those candidates we wish to shortlist. Apologies in advance for any inconvenience this may cause.

We aim to be an equal opportunities employer and are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status or race.

Unless clearly stated otherwise, the advertised position is a permanent contract.