Digital Marketing Manager - Music

Tribal Recruitment - The UK's Leading Digital & R2R Recruiters; Greater London; Hybrid; GBP 45.000 - 55.000; Vollzeit

Benefits dieser Stelle

Hybrid work model

Career growth

Zusammenfassung

Tribal Recruitment is seeking a Digital Marketing Manager to spearhead paid and organic campaigns across social and search. You’ll drive streams, fan engagement, and audience growth for artists, blending performance marketing with music culture.

This full-time, hybrid role (3 days in office, 2 days remote) offers up to £50,000 depending on experience and a dynamic, creative industry environment.

Qualifikationen

• 3–5 years’ experience in digital marketing, paid media, or performance marketing.
• Strong hands‑on experience with Meta Ads, TikTok Ads, and Google/YouTube Ads.
• Experience running campaigns focused on engagement, video views, or streaming.
• Strong understanding of social platforms and audience behaviour.
• Ability to balance creative thinking with data-driven decision making.
• Highly organised with experience managing multiple campaigns simultaneously.

Aufgaben

• Plan and execute digital marketing campaigns across social (Meta, TikTok, YouTube) and search (Google Ads, YouTube).
• Manage paid media campaigns to drive streams, video views, and fan acquisition.
• Collaborate with artist teams to develop campaign strategies for releases.
• Oversee organic and paid social alignment for launches and always-on activity.
• Analyse campaign performance and optimise based on data and insights.
• Manage budgets, pacing, and forecasting across multiple artist campaigns.
• Work closely with creative teams on content strategy and ad assets.
• Stay on top of platform trends, music culture, and emerging channels.

Kenntnisse

Digital marketing

Paid media

Performance marketing

Campaign management

Data analysis

Creative thinking

Social platforms

Audience behaviour

Tools

Meta Ads

TikTok Ads

Google Ads

YouTube Ads

Jobbeschreibung

About Us

We are a leading record label working with a diverse roster of artists across pop, electronic, hip-hop, and alternative music. We combine culture, creativity, and data to build global fanbases and deliver impactful campaigns.

The Role

We’re looking for a Digital Marketing Manager to lead paid and organic digital campaigns across social and search. You’ll play a key role in driving streams, fan engagement, and audience growth for our artists.

This role blends performance marketing with music culture — ideal for someone who understands both platforms and fan behaviour.

Key Responsibilities

• Plan and execute digital marketing campaigns across social (Meta, TikTok, YouTube) and search (Google Ads, YouTube)
• Manage paid media campaigns to drive streams, video views, and fan acquisition
• Collaborate with artist teams to develop campaign strategies for releases
• Oversee organic and paid social alignment for launches and always-on activity
• Analyse campaign performance and optimise based on data and insights
• Manage budgets, pacing, and forecasting across multiple artist campaigns
• Work closely with creative teams on content strategy and ad assets
• Stay on top of platform trends, music culture, and emerging channels

Requirements

• 3–5 years’ experience in digital marketing, paid media, or performance marketing
• Strong hands‑on experience with Meta Ads, TikTok Ads, and Google/YouTube Ads
• Experience running campaigns focused on engagement, video views, or streaming
• Strong understanding of social platforms and audience behaviour
• Ability to balance creative thinking with data-driven decision making
• Highly organised with experience managing multiple campaigns simultaneously

Nice to Have

• Experience in music, entertainment, or media
• Understanding of streaming platforms (Spotify, Apple Music, YouTube)
• Experience working with artists, talent, or cultural brands
• Familiarity with influencer or creator-led campaigns

Working Setup

• Full-time role
• Hybrid working (typically 3 days in office, 2 days remote)
• Up to £50,000 depending on experience

What You’ll Get

• Opportunity to work with globally recognised artists
• Fast-paced, creative industry environment
• Strong collaboration across marketing, A&R, and creative teams
• Career growth within a leading record label