Digital Marketing Manager – Beauty – London – c. £50K

Salt Digital Recruitment; Greater London; On-site; GBP 50,000 - 55,000; Full time

Job summary

A leading wellness brand in London seeks a driven Ecommerce Digital Marketing Manager to lead performance marketing and growth strategies. You will manage Meta ad campaigns, optimize conversion rates, and enhance retention through innovative marketing techniques. This role offers the opportunity to work in a dynamic environment focused on health and wellness, with a competitive salary and benefits.

Qualifications

• 1-2 years experience in DTC or ecommerce digital marketing.
• Proficient with Meta ads and campaign analytics.

Responsibilities

• Scale and optimise paid acquisition, especially Meta.
• Improve conversion rates with landing page testing.
• Own retention strategies: email, SMS, subscription growth.

Skills

Meta ads

CRO tools

Campaign analytics

Copywriting

UGC/influencer experience

Job description

Digital Marketing Manager – Beauty, London, c. £50K

Are you ready to lead the growth of one of the UK’s fastest-growing wellness brands?

My client is looking for a driven Ecommerce Digital Marketing Manager to take full ownership of our performance marketing and growth strategies. You’ll manage everything from Meta ad campaigns and landing page CRO to influencer marketing, retention strategies, and email/SMS funnels.

What You’ll Do:

• Scale and optimise paid acquisition (esp. Meta)
• Improve conversion rates with landing page testing
• Develop creative ad content and UGC campaigns
• Own retention: email, SMS, subscription growth
• Discover and test new growth channels

What We’re Looking For:

• 1-2 years experience in DTC or ecommerce digital marketing
• Proficient with Meta ads, CRO tools, and campaign analytics
• Bonus: Copywriting, UGC/influencer experience, and a passion for health & wellness

To apply for this role, please click the ‘Apply’ button or email [e-mail]

*Rates depend on experience and client requirements

Job Information

Job Reference: JO-2503-351100

Salary: £50000.00 - £55000 per annum + benefits

Salary per: annum

Job Duration:

Job Start Date: asap

Job Industries: Performance Marketing

Job Locations: Greater London

Job Types: Permanent

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