Digital Marketing Manager

International Schools Today; Tonbridge; Hybrid; GBP 42,000 - 60,000; Full time

Job summary

Tonbridge School seeks an experienced Digital Marketing Manager to lead the Marketing and Communications team's digital activity on a full-time, year-round basis.

You will shape strategy, run impactful campaigns to boost pupil recruitment, strengthen the school's reputation, and manage content planning, social media, website management and performance analysis. A strategic, creative leader with strong analytics and collaboration is essential.

Qualifications

• Proven track record leading digital marketing initiatives.
• Experience delivering campaigns that increase engagement and recruitment.

Responsibilities

• Lead the School's digital marketing strategy and activity.
• Oversee social media, website management and content planning.
• Analyse performance data to optimise campaigns and outcomes.

Skills

Digital marketing

Social media

Website management

Content planning

Performance analysis

Team leadership

Tools

Google Analytics

CMS

SEO

Job description

Tonbridge School is one of the UK’s leading independent schools, renowned for excellence in education, sport and the arts. We are seeking an experienced and forward-thinking Digital Marketing Manager to join our Marketing and Communications team on a full-time, year-round basis.

This is an exciting opportunity to lead the School’s digital marketing activity, shaping strategy and delivering impactful campaigns that enhance engagement, support pupil recruitment and strengthen the School’s reputation. The role encompasses digital marketing, social media, website management, creative projects, content planning and performance analysis, while leading the continued development of the School’s digital presence.

We are looking for a strategic and creative marketing professional with strong digital expertise, excellent analytical and communication skills, and the ability to translate insight into effective action. The successful candidate will be an organised and collaborative leader, capable of managing multiple projects, developing others and delivering outstanding results in a fast-paced environment.

We are committed to safeguarding and promoting the welfare of children. A DBS Disclosure is required to Enhanced Level.