Digital Marketing Manager

Job Description:

The Recruitment Co. is hiring a Digital Marketing Manager for our client in St. Andrews.

Location: St. Andrews
Contract: Permanent, Full-time, 9:00am to 5:30pm
Salary: Depending on experience

Purpose:

To oversee and implement the website’s digital marketing and e-commerce initiatives, including strategy creation, content updates, social media management, email marketing, display and programmatic advertising, and OTA optimization.

Responsibilities:

• Create an annual digital plan and budget across all departments.
• Develop site strategies in collaboration with sales and marketing teams.
• Design quarterly and annual e-commerce and digital marketing strategies.
• Implement and manage digital marketing campaigns.
• Measure and analyze the effectiveness of all digital activities against set objectives.
• Maintain active presence on relevant social media platforms.

Candidate Requirements:

• A relevant university degree.
• Minimum of 3 years digital marketing experience.
• Excellent written and verbal communication skills.
• Strong understanding of current digital marketing concepts, strategies, and best practices.

Additional Benefits:

Onsite parking, discounts, complimentary staff canteen, and more.

Apply now to discuss this exciting opportunity.

We are an equal opportunities employer committed to diversity and inclusion.