Digital Marketing Manager

myGwork - LGBTQ+ Business Community; London; Hybrid; GBP 57,000 - 66,000; Full time

Job summary

A leading company in the RegTech space is seeking a Digital Marketing Manager to shape their digital marketing strategy. The role involves managing all aspects of digital marketing, including website optimisation, paid media, and SEO, while working collaboratively with a dynamic team. This is an exciting opportunity for someone eager to make a meaningful impact in an inclusive workplace focused on innovative marketing solutions.

Benefits

Private health insurance

Flexible working hours

Learning budget of £1,000

Matched pension contribution up to 10%

25 days holiday leave with additional perks for usage

Volunteering leave

Qualifications

• Proven experience in B2B SaaS marketing with a focus on complex buyer journeys.
• Strong expertise in paid media, SEO, web optimisation, and analytics.
• Experience executing account-based marketing campaigns.
• Analytical mindset with data-driven decision-making capabilities.

Responsibilities

• Shape and execute the digital marketing strategy for FundApps.
• Manage and optimise the company website and paid media campaigns.
• Lead keyword research and ensure effective content performance.
• Collaborate with agencies for best-in-class marketing execution.

Skills

B2B Marketing

Digital Marketing

SEO

Analytics

Collaboration

Education

Bachelor’s Degree in Marketing or related field

Tools

HubSpot

Google Ads

LinkedIn Ads

Google Analytics

Job description

Join to apply for the Digital Marketing Manager role at myGwork - LGBTQ+ Business Community

12 hours ago Be among the first 25 applicants

Join to apply for the Digital Marketing Manager role at myGwork - LGBTQ+ Business Community

Get AI-powered advice on this job and more exclusive features.

This job is with FundApps, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

We’re hiring a Digital Marketing Manager to shape and execute our digital marketing strategy. You'll work closely with our Marketing Lead and wider marketing team. You’ll be the go-to person for everything from paid media to SEO, web, and ABM, supported by agencies and internal collaborators.

This is a pivotal role that combines ownership with hands-on execution across our digital ecosystem. You'll be central to how we reach, engage and convert high-value, B2B audiences in the RegTech space - across the entire buyer journey.

Marketing at FundApps has evolved a lot over the past few years—we’re a challenger brand that thrives on change, questions the status quo, and embraces new ideas. We’re looking for someone who’s eager to learn, contribute, and grow with us.

This role is ideal for someone who thrives in high-autonomy environments, enjoys both strategy and execution, and wants to make a direct impact on pipeline and growth. If you’re excited about making an impact and being part of a dynamic, forward-thinking team, we’d love to hear from you!

What You'll Be Working On

• Website management & optimisation
• Own our website end-to-end: update content, optimise user experience, and improve performance using HubSpot.
• Drive continual A/B testing and on-site personalisation to increase conversion across key pages.
• Paid Media
• Plan and execute campaigns across Google, Bing, YouTube & LinkedIn - in collaboration with our digital agency.
• Manage budgets, audiences, and creatives for our always-on and campaign-based digital ads.
• SEO & content performance
• Lead keyword research and on-page optimisation to improve search visibility and inbound traffic.
• Collaborate with our Content Marketing Manager and Marketing Agency to ensure SEO best practices are baked into all content.
• Account-Based Marketing (ABM)
• Execute 1:1, 1:few and 1:many ABM campaigns using DemandBase.
• Drive engagement across buying groups at key target accounts throughout the funnel.
• Social media
• Manage and evolve our social channels focusing on engagement and reach in target segments.
• Work with the wider marketing team and our Creative Agency to deliver a consistent brand voice and message.
• Performance analysis & reporting
• Measure, report and present campaign and channel performance, with insights and recommendations to improve ROI.
• Own regular reporting cadence using data from HubSpot, Google Analytics, DemandBase and ad platforms.
• Collaboration
• Work with external digital and creative agencies to deliver best-in-class execution.
  

What You'll Bring To The Team

• Proven experience in B2B SaaS: You understand complex buyer journeys, long sales cycles and high-consideration purchases. Experience marketing to financial services audiences is a strong plus.
• Marketing skillset: You’re comfortable running paid campaigns, setting up web tests, and writing briefs one minute, then shaping quarterly plans and advising on martech the next.
• Digital channel expertise: You have deep knowledge of paid media, SEO, web optimisation and analytics, and know how to make them all work together to drive results.
• ABM knowledge: Experience executing account-based marketing campaigns using platforms like DemandBase (or similar).
• Tool proficiency: Strong experience with HubSpot, Google Ads, LinkedIn Ads, GA4, and SEO tools (e.g. SEMrush, Ahrefs).
• Analytical mindset: You’re confident digging into the numbers, testing hypotheses, and making recommendations based on performance data.
• Collaborative approach: You're able to work cross-functionally with product, sales, and agencies - and you’re a strong communicator who brings others along on the digital journey.
  
  

A Few Things To Know Before You Apply

Salary

The salary for this role is between £57,000 - £66,000 and the final offer will be based on your skills and experience.

If you get warm fuzzy feelings about what we're trying to achieve at FundApps, then we want to hear from you!

Even if you don’t meet every single requirement, we encourage you to apply—we care about potential just as much as experience.

Work Eligibility

We require candidates to have permission to work in the UK without visa sponsorship.

We work hybrid and ask that new FundAppers spend 3 days per week at our shiny London office during their first 6 months, to make the most of getting to know the business and other FundAppers.

After that, our policy is at least 1 day per week in the office, though in practice, most teams come in 2 days a week to collaborate, connect, and make the most of our shared space.

Life at FundApps

Work/life balance with flexible hybrid working

Wellbeing benefits such as private health insurance, life insurance, a flexible stipend and mental health coaching

Matched pension contribution up to 10%

Peer micro-bonuses through Bonusly

£1,000 learning budget each year and unlimited professional development leave

Peer-led ‘Brown-bag lunch’ learning sessions and an annual Learning Festival

25 days holiday leave + an extra day next year if you use it all + an extra day after 3 & 5 years

5 Years @ FundApps - additional 4 weeks paid holiday leave during your 5th year as a FundApper

26 weeks leave for all new parents regardless of gender, location or family structure

️ Volunteering leave

Birthday off



We are proud of the diversity of all FundAppers - it makes us strong. We provide flexibility around religious observances and embrace a variety of cultural celebrations! If you’re looking for a workplace where you can just be yourself, you’re in the right place.

Your Privacy

Any information you submit through our job application process will be used for the purposes of assessing your fit for a role at FundApps. We may also retrieve and store information from your public social media profiles for the same purpose. By applying for this position, you consent to your data being processed in accordance with the FundApps privacy policy.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

Referrals increase your chances of interviewing at myGwork - LGBTQ+ Business Community by 2x

Get notified about new Digital Marketing Manager jobs in London, England, United Kingdom.

London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 days ago

London, England, United Kingdom 1 week ago

Media Manager - L'Oreal Paris, Makeup & Skincare

London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 6 days ago

London, England, United Kingdom 1 day ago

Partnerships and Marketing Executive - Food, Drink and Third Party

Hammersmith, England, United Kingdom 20 hours ago

London, England, United Kingdom 2 weeks ago

Brand Marketing Manager, International Originals Marketing

London, England, United Kingdom 3 weeks ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 3 days ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 2 weeks ago

Product Marketing Manager, Creative Products, UK

London, England, United Kingdom 3 weeks ago

Uxbridge, England, United Kingdom 6 days ago

London, England, United Kingdom 3 weeks ago

Kingston Upon Thames, England, United Kingdom £50,000.00-£55,000.00 2 hours ago

London, England, United Kingdom 1 week ago

Social Media and Influencer Marketing Manager

London, England, United Kingdom 4 days ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 5 days ago

Brand Marketing Manager, International Originals Marketing

London, England, United Kingdom 1 day ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 1 week ago

London Area, United Kingdom £40,000.00-£50,000.00 4 hours ago

Greater London, England, United Kingdom 1 day ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 3 weeks ago

London, England, United Kingdom 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.