Digital Marketing Manager

Nine Twenty; Glasgow; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

A leading professional services organization is seeking a Digital Marketing Manager to spearhead digital growth initiatives. This hands-on role involves overseeing multi-channel campaigns, optimizing digital performance, and collaborating with stakeholders. Ideal candidates will have strong PPC, SEO, and content marketing experience, contributing to significant brand visibility and growth.

Qualifications

• Proven success running PPC and paid social campaigns.
• Strong SEO knowledge from strategy to implementation.
• Hands-on experience with CMS platforms like WordPress.

Responsibilities

• Develop and execute multi-channel digital strategies.
• Plan and optimise campaigns across SEO, PPC, and social.
• Manage digital marketing budget for ROI.

Skills

PPC Campaigns

SEO Strategy

Content Marketing

Social Media Management

Data Analysis

Tools

Google Analytics 4

SEMrush

HubSpot

WordPress

Job description

Title: Digital Marketing Manager

Location: Glasgow or Edinburgh (3 days in office, 2 days wfh)

Salary: Up to £55,000 depending on experience

Nine Twenty Recruitment are proud to partner with a long-established and award-winning organisation operating in the professional services sector. With a strong national presence and an ambitious approach to innovation, this is an exciting opportunity to join a respected brand as they continue to enhance their digital strategy.

We’re looking for an experienced Digital Marketing Manager to lead the charge on multi-channel campaigns and digital growth initiatives. Sitting within a collaborative Marketing team, you’ll take ownership of digital performance, from SEO, to PPC, to social and website, working closely with internal stakeholders.

The Role:

This is a broad and hands-on digital marketing role where you’ll have real ownership over digital strategy and performance. Working closely with senior stakeholders and agency partners, you’ll drive campaigns that support brand growth, lead generation, and online visibility across multiple service areas. It’s a fantastic opportunity for a strategic digital marketer who enjoys variety, autonomy, and making an impact in a well-established but forward-thinking organisation.

Responsibilities:

• Develop and execute impactful multi-channel digital strategies that drive growth, lead generation, and brand visibility.
• Plan and optimise campaigns across SEO, PPC, email, social, and content marketing, aligned to KPIs.
• Own website optimisation, implement SEO best practices, and oversee conversion rate improvements.
• Run paid media campaigns across platforms such as Google Ads, Bing, Meta, and LinkedIn.
• Manage organic and paid social strategies with support from a Digital Executive, ensuring content is engaging and on-brand.
• Oversee the creation of SEO-driven content and collaborate with a content agency for wider initiatives.
• Analyse performance across channels using tools like GA4, Looker Studio, Search Console, and SEMrush.
• Oversee website enquiry processes and CRM system (HubSpot), supporting lead conversion efforts.
• Allocate and manage a digital marketing budget to deliver return on investment.
• Act as the go-to digital expert across the firm, providing internal training on platforms and best practices.

Required Skills & Experience:

You’ll be a digitally focussed marketer who thrives on data-led decision making and has a strong track record of delivering successful campaigns. While experience in professional services is welcome, it’s not essential - we’re open to backgrounds from a range of sectors if you bring the right skills and mindset.

• Proven success running PPC and paid social campaigns
• Strong SEO knowledge – from strategy to implementation
• Confident working across a broad digital mix: content, social, analytics
• Hands-on experience with CMS platforms (e.g. WordPress)
• Proficiency with tools such as GA4, Search Console, SEMrush, Looker Studio
• Understanding of HTML/CSS and website UX principles
• Experience with CRM/email platforms (e.g. HubSpot)

Diversity Commitment: Our client values diversity at all levels within their organization. They are committed to creating an inclusive environment where everyone can thrive regardless of race, gender identity or expression sexual orientation religion national origin disability age or any other protected status.

How to apply: please apply below or get in touch directly with Fraser Gillespie; [e-mail]

Please note: All applicants must be based within a reasonable distance to the job location and have the right to work within the UK. No sponsorship is offered.