Digital Marketing Manager

Smedley Group; Bicester; On-site; GBP 35,000 - 50,000; Full time

Job summary

Join a dynamic team at a breakout sport brand as a Digital Marketing Manager. You will shape the digital strategy, driving ticket sales and engagement through innovative campaigns. With a focus on creativity and performance, you'll help expand our international presence in the electric karting league.

Benefits

Private medical insurance

Life assurance

Employee Assistance Programme

Great coffee

Yoga

Qualifications

• 2–3 years in a digital marketing role, ideally in events or sports.
• Proven success running paid campaigns with strong ROAS.

Responsibilities

• Develop high-converting digital strategies for ticket sales.
• Plan and execute multi-channel campaigns across various platforms.
• Own and elevate social media presence.

Skills

Growth Marketing

Campaign Management

Digital Content Strategy

Social Media

Data-Driven

Tools

HubSpot

Job description

FAT Karting Leaguehas taken the UK & US by storm with our electric karting series — a community-powered sport that’s redefining motorsport culture for a new generation. With plans to launch50+ international championshipsin the next five years, we’re scaling fast and need aDigital Marketing Managerwho’s as ambitious as we are.

This is your chance to help shape the future of a breakout sport brand with massive global potential. You’ll play a central role inbuilding momentum, capturing attention and converting hype into high-impact growth.From digital campaigns that sell out races to social content that fuels fandom, your work will directly drive our expansion.

We’re looking for acreative and performance-driven marketerwith 2–3 years of hands-on experience in growth marketing, campaign management and digital content strategy.

Key Responsibilities

• Develop bold, high-converting digital strategies to drive ticket sales and event attendance across international markets.

• Plan and execute multi-channel campaigns (Meta, Google Ads, Email, Influencer, PR) that drive real, measurable outcomes.

• Own and elevate oursocial media presence, with content that gets people talking — and racing.

• Optimise digital funnels for performance, partnering with our sales team to turn leads into loyal fans.

• Track and report KPIs with a sharp eye for insight and constant improvement.

• UseHubSpotto build smart, scalable email automations and track campaign ROI.

• Play a key role in launching new leagues and events — your campaigns will literally bring race days to life.

What You Bring

• 2–3 years in a digital marketing role, ideally in a fast-paced event, sport, or youth culture brand.

• Proven success running paid campaigns with strong ROAS across Meta, Google and other platforms.

• Fluent in social — you know what performs on TikTok, Insta and beyond, and how to make it happen.

• Experience with HubSpot CRM for email marketing, automation and customer insights.

• You’re data-driven but never dull — you blend creativity with analytics to spark real growth.

• Entrepreneurial spirit with the energy and drive to thrive in a high-speed, high-autonomy environment.

What We Offer

• Exciting and challenging projects

• Part of a growing organisation with an international footprint

• Private medical insurance

• Life assurance

• Employee Assistance Programme

• Great coffee

• Yoga

Why This Role?

• You’ll beat the centre of a breakout brand, shaping the digital voice of a sport on the rise.

• You’ll havecreative freedomto try big ideas

• You’ll be part of a young, hungry, high-performance team that values action over ego.

• You’ll see your impact immediately as you bring FAT Karting to new countries around the world

Requirements

• Based in the UK and available full-time

• Able to travel to our Oxford office at least 1 day per week