Digital Marketing Lead — Campaigns, Social & Growth

F B Supermarket; Walsall; On-site; GBP 31,000 - 32,000; Full time

Job summary

FB Supermarket in Walsall is seeking a proactive Digital Marketing Executive to develop and implement marketing strategies that increase our digital visibility, attract customers and promote our products. You will lead campaigns, create engaging social media content and coordinate our online catalogue with an immediate start.

You will analyse performance, optimise promotions and work to improve our online presence across platforms, with a salary of £31,300 – £32,000 per year and a full-time

Qualifications

• Experience in digital marketing, marketing communications or a related field.
• Good understanding of social media, online marketing and digital content.
• Strong communication, research and organisational skills.
• Creative approach with the ability to develop effective promotional ideas.
• Ability to analyse marketing results and identify opportunities for improvement.

Responsibilities

• Research customers, competitors and market trends to identify marketing opportunities.
• Develop and implement digital marketing campaigns and promotional activities.
• Manage and create engaging content for social media and Google Business Profile.
• Advise on pricing, product presentation, packaging and promotional strategies.
• Prepare marketing materials, advertisements and promotional content.
• Coordinate the development of the company website and digital product catalogue.
• Monitor campaign performance, customer engagement and marketing results.
• Support the business in improving its online presence and customer reach.

Skills

Digital marketing

Social media

Content creation

Campaign analytics

Research skills

Job description

FB Supermarket in Walsall is seeking a proactive Digital Marketing Executive to develop and implement marketing strategies that increase our digital visibility, attract customers and promote our products. You will lead campaigns, create engaging social media content and coordinate our online catalogue with an immediate start.

You will analyse performance, optimise promotions and work to improve our online presence across platforms, with a salary of £31,300 – £32,000 per year and a full-time