Digital Marketing Executive

Monitor Audio Group; Rayleigh; On-site; GBP 30,000 - 40,000; Full time

Job summary

A UK-based audio manufacturer is seeking a Digital Marketing Executive to join their global marketing team. In this role, you will develop and execute digital marketing strategies across multiple brands, driving growth through e-commerce and customer engagement. Ideal candidates will have over two years of digital marketing experience and a passion for innovative brand building. Join a dynamic team dedicated to excellence in sound and marketing.

Benefits

Competitive salary

Comprehensive benefits package

Qualifications

• 2+ years of experience in digital marketing or e-commerce.
• Experience with SEM, SEO, PPC, email & social marketing.
• Ability to work in a fast-paced and multicultural team.

Responsibilities

• Develop and execute digital marketing campaigns.
• Drive growth strategies for brand websites and e-commerce.
• Create compelling customer journeys for email marketing.
• Manage and grow CRM databases.

Skills

Digital marketing experience

E-commerce knowledge

Google Advertising

Email marketing

CRM database management

Social media strategy

Tools

Google Analytics

MailChimp

Zapier

Snipcart

Job description

Monitor Audio Group is a British audio manufacturer of some of the world’s most respected and innovative high-fidelity brands. There are currently three British brands that make up the group: Monitor Audio, Roksan and Blok, covering solutions for Hi-Fi, electronics, home theatre, architectural speakers, and Hi-Fi furniture. Each has its own unique story, and each brings the listener closer to the music and film they love.

Monitor Audio Group is proud of its legacy but equally proud of its continuing mission to seek excellence in sound by crafting memorable experiences and making audio human – the worldwide accolades and awards that we receive are testament to the team’s continued ambition to innovate and perfect the craft.

Due to the phenomenal success and growth that Monitor Audio Group has experienced over the last few years, we’re now turning our attention to our digital marketing strategy and expanding the Global Marketing team to ensure we can continue to support the continued ambitions of the Group: to reach a new wider audience through stimulating content and engaging storytelling via integrated digital strategies and communication.

We are now recruiting for a driven, tech-savvy digital marketer to join the team. It’s an exciting journey ahead for Monitor Audio Group, and we’d love you to be a part of it.

The role

You will be part of a small, agile, and fast-paced global marketing team and will play a significant role in the development of the digital marketing strategy and its deployment across the Monitor Audio, Roksan, and Blok brands. You will be central to the implementation of digital marketing and e-commerce activities, working closely with the wider marketing and cross-functional teams, including product design, acoustic engineering, sales, service, and operations, to execute successful digital marketing campaigns and meet strategic goals.

Main responsibilities

• Develop, plan and execute annual digital marketing campaigns on time, on budget and against KPIs.
• Drive the development of growth strategies across all brand websites and e-commerce functions, optimising conversion
• Create compelling customer journeys via our e-commerce and D2C e-mail strategy, ensuring communications are deployed, optimised and delivered on KPIs
• Proactively drive the growth of Monitor Audio Group CRM databases
• Help deliver the strategy for brand social media sites to create an engaging plan across Facebook, Instagram, Twitter, YouTube, and LinkedIn, including Influencer activation
• Create monthly analytical reports and deliver to internal cross-functional teams and external partners to ensure insights and performance of campaigns are vocalised throughout the organisation, and new opportunities are highlighted

Who you are:

• You’ll have two years of experience in digital marketing, e-commerce or e-tail environments – you’ll know and understand the environments (SEM, SEO, PPC, email & social) and know how to drive traffic, engagement, and revenue through the digital landscape and are now ready to take the next step and flex your digital muscles even further

• Enthusiastic and comfortable about building a brand, exploring new digital tools and up for a challenge – a start-up mentality is helpful

• Enjoys the dynamics of working in a small, agile, multicultural team with international reach and global challenges

• You’re happy to work independently, taking ownership and responsibility for your own tasks. You’ll need to be hands-on, flexible to changes and someone who works in a structured, systematic and mature fashion.

• To succeed in this role, you must indicate experience in Google Advertising and Analytics, e-mail marketing and e-commerce

• Experience in working with (any of these) MailChimp, Zapier, Snipcart, Amazon, or similar would be advantageous.

Interfaces and Reporting Lines:

• The role will report directly to the Digital Marketing Manager and Global Marketing Director

• You will work closely with the wider global marketing team, the website executive and the communications executive.

• Regular contact with the International and regional sales teams will be required

• You will consult as necessary with other functions internally (service, operations, and finance) as well as externally (agencies, distribution, and retail partners) to learn insights, but also provide information from the brand side to enhance our capabilities and customer-centric approach.

The Digital Marketing Executive is a permanent, full-time role, and Monitor Audio Group will provide a comprehensive and competitive package for the right candidate.

Please email your CV and covering letter to [e-mail].