Digital Marketing Executive

Majorplayers.co.uk; Newbury; On-site; GBP 30,000 - 35,000; Full time

Job summary

An exciting opportunity awaits a passionate Digital Marketing Executive to join a dynamic global leader in access and security technology. This role is pivotal in coordinating marketing campaigns across various platforms, driving business operations and growth. You'll be responsible for creating engaging content, managing CRM strategies, and analyzing campaign performance to enhance lead generation. Collaborating with a talented marketing team, you will ensure brand consistency and effective communication. If you're proactive, enthusiastic, and ready to make an impact in a thriving environment, this is the perfect role for you!

Qualifications

• Experience in developing and executing marketing campaigns across digital and traditional channels.
• Strong analytical skills to report on KPIs and make data-driven recommendations.

Responsibilities

• Plan and manage marketing campaigns across various platforms.
• Develop engaging content to promote products to diverse audiences.

Skills

Digital Marketing

Content Creation

SEO

PPC Advertising

Analytical Skills

Communication Skills

Project Management

Tools

CRM Software

Email Marketing Tools

Job description

Digital Marketing Executive
Salary: £30,000 - £35,000
Location: Newbury, 5 days in office

Exciting opportunity for a strong and enthusiastic Digital Marketing Executive to join a growing global leader in access and security technology and solutions.

This role will be key in coordinating marketing campaigns across various platforms to support both daily business operations and continued growth.

Key Responsibilities:

1. Plan, coordinate, and manage marketing campaigns across various platforms, including collateral, direct mail, email, search (SEO), social media, website, and paid advertising (including PPC) alongside the wider marketing team.
2. Manage the creation and implementation of CRM and email marketing strategies, utilising creative and content-led approaches.
3. Develop engaging and tailored content to promote products and solutions to diverse audiences.
4. Analyse email campaign and paid advertising performance to improve lead generation, conversion rates, and subscriber engagement.
5. Collaborate with third-party vendors, including external designers, data research companies, printers, and email database providers, to facilitate business results.
6. Assist in maintaining corporate identity and ensure brand consistency across all communications.
7. Monitor corporate communications to ensure uniformity in messaging, including templates, taglines, and logo usage.

Experience & Skills:

1. Solid experience in developing and executing marketing campaigns across digital and traditional channels.
2. Experience creating engaging and tailored content for various audiences.
3. Strong analytical skills with the ability to report on KPIs and make data-driven recommendations.
4. Excellent communication and collaboration skills.
5. Strong organisational and project management abilities.
6. Proactive and enthusiastic approach.

Please get in contact with: [e-mail]