Digital Marketing Executive

The Talent Set; London; Hybrid; GBP 33,000 - 35,000; Full time

Job summary

A reputable charity organization is hiring a Digital Marketing Executive in London to manage impactful digital campaigns. The role requires experience with Meta platforms, strong analytical skills, and the ability to stay updated on trends. This full-time position is on a hybrid basis, requiring one day a week in the Central London office, offering a salary between £33,000 and £35,000 plus benefits.

Benefits

Hybrid working pattern

Salary of £33,000 to £35,000

Development and growth opportunities

Qualifications

• Previous digital marketing experience, ideally in the non-profit sector.
• Ability to manage multiple projects effectively.
• Strong attention to detail and planning skills.

Responsibilities

• Develop and launch paid digital campaigns across social channels.
• Monitor and report on campaign performance.
• Collaborate with teams to improve supporter journeys.

Skills

Experience managing digital campaigns using Meta (Facebook and Instagram)

Understanding of Meta pixel tracking

Ability to analyse data to optimise campaigns

Experience in email marketing

Knowledge of Google Ads platform

Tools

Google Tag Manager

GA4

Job description

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Role Overview:
The Talent Set is thrilled to be working with an established national charity to recruit a proactive Digital Marketing Executive. This role is crucial in raising awareness, engaging supporters, and driving income through impactful digital marketing activity.

This is a 1-year fixed-term, full-time opportunity based on a hybrid working model, requiring a minimum of one day per week in their Central London office. Reporting to the Digital Marketing Manager and working closely with the wider Digital Team, you will play an integral role in delivering and optimising high-performing digital campaigns.

Key Responsibilities:

• Develop and launch paid digital campaigns across social channels to maximise brand reach and income generation.
• Collaborate with other digital marketing executives and fundraising teams to design and improve supporter journeys through digital channels.
• Contribute to innovation and pilot testing of new digital marketing approaches.
• Monitor, analyse, and report on campaign performance during and after campaigns, providing actionable recommendations to enhance future activity.
• Work alongside the Digital Analyst to ensure effective campaign tracking and robust results.
• Deliver internal learning sessions to share campaign performance insights and recommendations with wider teams.
• Oversee and refine digital audience targeting strategies to optimise performance.
• Support the implementation of the digital marketing strategy to grow online audiences.
• Keep up to date with sector and wider digital marketing trends to inform innovative engagement approaches.
• Promote and uphold the organisations core values while working towards its strategic
• Maintain strong knowledge of the organisations vision, mission, and impact.
• Ensure all activities actively promote equality, diversity, and inclusion.
• Undertake any other duties relevant to the role as required.

Person Specification:

• Proven experience managing digital campaigns using Meta (Facebook and Instagram).
• Strong understanding of Meta pixel tracking, custom conversions, reporting, and ad suite tools.
• Ability to analyse data to optimise live campaigns effectively.
• Experience creating comprehensive campaign reports with clear results and learnings.
• Excellent planning skills with the ability to manage multiple projects to deadlines.
• Strong attention to detail.
• Ability to work independently as well as collaboratively within a small team.
• Genuine interest in staying up to date with digital trends and evolving audience behaviours.
• Experience in email marketing.
• Knowledge of Google Tag Manager, pixel tracking, and GA4.
• Good understanding of the Google Ads platform.
• Experience working in the non-profit sector.

Whats on Offer:

• A hybrid working pattern with 1 day per-week in the Central London office.
• A salary of £33, to £35, for the successful candidate, along with other benefits.
• An initial 12-month FTC with a wonderful organisation that foster development and growth.

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the apply now button (please do not apply via email).

We aim to get back to all successful candidates within 72 working hours. Please note you must live and have the right to work in the UK as sponsorship cannot be offered.

Commitment to Diversity:
The Talent Set and our partner organisation are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.